Acorns

Content Creator

• Create social-first content end to end: concept → script → shoot → edit → publish → learn.
• Develop, manage, and execute a dynamic content calendar across TikTok, Instagram, YouTube, X, LinkedIn, and emerging platforms, optimized by channel.
• Translate Acorns’ mission, products, and everyday customer moments into relatable, scroll-stopping storytelling.
• Build and evolve repeatable content formats (hooks, series, visual language) that scale.
• Stay deeply plugged into culture, trends, and platform behavior—and move fast when something’s working.
• Experiment relentlessly with tone, pacing, structure, and formats to improve retention, saves, shares, and conversation.
• Capture and create a mix of:
• UGC-style, in-house content
• Educational explainers that don’t feel like ads
• Behind-the-scenes moments (team, product, culture)
• Trend-driven and reactive formats
• CEO led content
• Real customer moments
• Partner with Marketing, Creative, Product, and Comms to turn strategy into content experiments—not overbuilt campaigns.
• Engage directly with our community through comments, replies, stitches, and duets, helping social feel participatory, not broadcast.
• Analyze performance and double down on what resonates, prioritizing learning and impact over polish.
• Scope and manage creators as needed for social content and partnerships.

Content Creator – Organic Social

Product Manager

• Drive Strategic Outcomes: Own the roadmap for core experience workstreams, ensuring every initiative is tied to measurable goals like customer retention, engagement, and lifetime value.
• Lead Customer Discovery: Use data analysis and customer research to identify high-impact opportunities, solving deep-seated financial friction points with simple solutions.
• Orchestrate Cross-Functional Execution: Lead a dedicated pod of engineering, design, and analytics partners to guide products through the entire lifecycle—from ideation to post-launch optimization.
• Execute Experiment Plans: Move beyond shipping features to solving problems. You will design and run robust experiment plans, using results to iterate and find the best path forward for our customers.
• Manage Agile Delivery: Drive the end-to-end agile lifecycle with precision. You are responsible for maintaining a high-velocity, iterative delivery rhythm that translates your roadmap into high-quality software.
• Simplify the Complex: Take complex financial concepts and turn them into intuitive, educational journeys that empower customers to take the right actions for their future.

Product Manager – Core Experience

Financial Planning and Analysis

• Own the financial planning roadmap at Acorns, architecting intuitive, AI-powered experiences that deliver financial education, proactive guidance, and regulated advice to our customers.
• Design the integration between AI guidance, digital tools, and human experiences to create a seamless journey across all touchpoints.
• Lead the development of a robust financial planning engine that is "compliant by design." You will translate complex financial and regulatory requirements into the scalable logic that powers our AI-first advice experiences.
• Lead a cross-functional pod of engineering, design, and data science through a rigorous, iterative agile rhythm. You’ll translate complex roadmaps into high-quality software with precision.
• Solve customer problems through data. You will design and execute robust experiment plans, using A/B testing and behavioral data to iterate toward the most effective advice logic.
• Turn nuanced concepts—like retirement modeling and tax optimization—into intuitive journeys that empower customers to take immediate action.
• Take full responsibility for the Planning & Guidance remit, focusing on customer retention, financial health improvements, and long-term lifetime value.

Senior Product Manager, Financial Planning & Advice

Growth Marketing

• Own and implement the strategy for App Store Optimization (ASO) for our core brands across both the Apple App Store and Google Play Store to maximize organic downloads and increase overall visibility for key search terms.
• Design, execute, and analyze A/B and multivariate tests for mobile conversion flows, from initial landing pages to final sign-up, to improve acquisition efficiency and quality.
• Identify and implement product-led growth (PLG) initiatives that leverage the core product experience to acquire and activate new customers, such as referral loops and viral mechanics.
• Partner with Product and Growth Engineering to implement and measure marketing-led experiments in the product onboarding flow.
• Conduct in-depth data analysis to monitor funnel performance, identify drop-off points, and translate insights into actionable product and marketing initiatives.
• Collaborate with Lifecycle and Paid teams to ensure initiatives complement paid and retention efforts.
• Collaborate closely with Product, Engineering, Design, and Marketing teams to prioritize and launch experiments that drive measurable growth and align with the overall business objectives.

Product Led Growth Marketing Manager – ASO

Community Manager

• Monitor and respond to comments, mentions, and direct messages across all social platforms (Instagram, TikTok, X, Facebook, Reddit, YouTube) with empathy and brand-aligned precision.
• Implement creative tactics to spark meaningful conversations and increase community sentiment among our customers.
• Act as the primary support bridge, escalating technical issues or complex inquiries to the appropriate internal teams while maintaining a helpful and human touch.
• Identify and participate in trending cultural moments and real-time social conversations to keep Acorns relevant and top-of-mind for our customers.
• Track community trends, feedback, and recurring questions to provide the social team with actionable insights for future content ideation.
• Uphold the Acorns values—Lead With Heart and Always Build Trust—in every digital interaction.

Freelance Community Manager

Full-stack Engineer

• Collaborate closely with the Engineering team to design and build innovative solutions, contributing new ideas, technologies, and development methodologies.
• Write high-quality, maintainable code in one or more programming languages, with a focus on performance, scalability, and reliability.
• Produce clear, thorough design and development documentation to support long-term maintainability and knowledge sharing.

Software Engineering Intern

Social Media Manager

• Responsible for implementing and leading social strategy for both Acorns and Acorns Early that connects to larger marketing and business goals
• Grow and evolve Acorns’ social media presence across Instagram, TikTok, Reddit, LinkedIn, YouTube, and other emerging platforms, leading a social media strategy.
• Develop, manage, and execute a dynamic content calendar, ensuring timely, relevant, and strategic content across priority channels.
• Own the Acorns voice on social and collaborate across marketing, creative, and product cross-functional teams to bring the brand to life in new ways.
• Be a leader in our day-to-day community management, engaging in conversations about and with Acorns to foster a strong, engaged community. Collaborate with support partners to key topics, customer inquiries, and escalations with empathy and clarity.
• Collaborate with creative cross-functional partners to bring to life dynamic content that brings the Acorns brand to life in a social-first way
• Stay ahead of trends and find opportunities to integrate Acorns into relevant conversations and channels within the finance, investing, and fintech landscape.
• Source and share impactful customer stories that inspire and connect with our audience, showing the real-life impact of investing and financial literacy.
• Scope and manage creators as needed for social content and partnerships
• Analyze and report on social performance, providing insights on engagement, audience growth, and content effectiveness to optimize strategy and inform future campaigns.
• Actively pitch and execute thumb-stopping brand ideas across social media channels to grow Acorns as an owner of money conversations within social media

Data Analyst

• Collaborate with the Core Experience team to drive the ideation and rigorous analysis of product experiments.
• Partner with Product, Finance, and Operations to build and maintain robust reports and dashboards specifically for our Core Experience product lines.
• Write and optimize complex SQL queries to extract data from various sources for deep-dive analysis.
• Utilize Databricks and DBT to transform raw data into clean, accessible datasets for the broader team.
• Design and manage intuitive Tableau dashboards that track key performance indicators (KPIs) for Investing and Banking features.
• Monitor customer behavior and product performance using Amplitude to identify opportunities for friction reduction and growth.
• Work with managers and cross-functional teams to establish priorities, including new infrastructure and tool building.