Relationship Manager
Global Payments Inc.
React
SEM Account Manager
Accelerated Digital Media
full-time
Posted on:
Location Type: Remote
Location: Remote • Illinois • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Plan, execute, and optimize paid search, shopping, and Performance Max campaigns within the Google suite
- Conduct thorough keyword research and build effective campaigns
- Create compelling ad copy and design effective ad creatives to maximize click-through rates and conversions
- Monitor and adjust bid strategies to achieve campaign goals while optimizing cost-per-click and ROAS
- Analyze campaign data and provide insights and recommendations for improving performance and achieving KPIs
- Continuously A/B test ad variations, landing pages, and other elements to improve campaign performance
- Perform competitive analysis and stay up-to-date with industry trends and competitor strategies
- Manage budgets effectively, ensuring efficient allocation of funds across campaigns
- Collaborate with team of marketing professionals to deliver results for digital health and e-commerce clients
Requirements
- Bachelor's degree in Marketing, Advertising, or a related field
- Proven experience as an SEM Specialist with a strong track record of successful PPC campaigns
- Marketing Agency experience required
- Google Ads and Bing Ads certification preferred
- Proficiency in SEM tools and platforms including Google Ads Editor, Google Analytics, and keyword research tools
- Analytical mindset with strong data analysis skills
- Excellent communication and teamwork skills
- Certification or experience in other digital marketing channels (e.g., SEO, social media) is a plus
- Familiarity with web analytics tools like Google Analytics
- Must be based in the US or Canada
Benefits
- Competitive salary and performance-based bonuses
- Continuous professional development opportunities
- Remote-friendly culture for workers around the continent
- 90% company sponsorship for health, dental, and vision
- 401K with employer match program through Human Interest
- Unlimited paid time off (with the expectation that each team member takes a minimum of 2-weeks)
- In-person company-sponsored events multiple times per year
- Monthly virtual company-sponsored activities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
paid searchkeyword researchad copy creationA/B testingdata analysisPPC campaignsbid strategiescost-per-click optimizationROAS optimizationcompetitive analysis
Soft skills
analytical mindsetcommunication skillsteamwork skills
Certifications
Bachelor's degree in MarketingGoogle Ads certificationBing Ads certification
