Marketing

• Schedule monthly marketing calendars for DIFM clients — blogs, emails, and social media posts — on time, every month.
• Schedule custom blogs, emails, and social media posts as requested.
• Schedule social assist posts on a weekly cadence.
• Assist with calendar execution and coordination alongside the broader Concierge team.
• Complete website edits on behalf of DIFM clients.
• Provide timely, helpful support to clients through live chat.
• Address questions related to products, services, and general company information.
• Escalate complex issues to the right people quickly and cleanly.

DIFM Marketing Admin

• Develop and lead the execution of Brand email strategy
• Partner with the broader Growth Marketing team
• Own the strategy and governance of our owned digital video inventory
• Partner with Analytics, Product, and Digital teams
• Brief in creative partners
• Establish clear success metrics and measurement frameworks
• Lead a test-and-learn agenda

Manager, Lifecycle Marketing

• Partner with campaign stakeholders to understand marketing goals, audience strategies, and success metrics
• Ensure campaign plans are clearly defined, aligned to business objectives, and ready for execution
• Validate timelines, dependencies, and readiness across all contributing functions
• Serve as the primary liaison between campaign owners and Marketing Performance functions
• Coordinate efforts across teams to ensure alignment on campaign requirements, timelines, and deliverables
• Facilitate working sessions to drive clarity, resolve dependencies, and align execution plans
• Ensure all components required for campaign execution are aligned
• Drive campaign readiness processes, ensuring campaigns are prepared for launch with consistency and quality
• Identify risks, gaps, or misalignment early and coordinate resolution across teams
• Oversee campaign activation progress across teams
• Provide visibility into campaign status, risks, and key milestones to stakeholders
• Support issue resolution and escalation management for campaign-related challenges
• Develop and maintain standardized campaign activation processes, frameworks, and playbooks
• Drive consistency in campaign intake, planning, and execution across regions and teams
• Enable scalable execution through reusable templates, workflows, and best practices
• Coordinate with Insights & Reporting teams to monitor campaign performance
• Ensure campaign performance data is captured accurately and aligned to measurement frameworks
• Support optimization efforts by aligning stakeholders on performance insights and recommended actions

Marketing Activation Manager

• Supports the execution of multiple marketing programs, advertising campaigns and sales initiatives
• Ensures consistency with business branding and objectives
• Collaborates with marketing team on the execution of marketing plans and campaigns
• Analyzes research and measurement of campaigns and communicates results
• Coordinates with internal and external copywriters, graphic designers, photographers, and vendors
• Assists in planning and execution of events, conferences, and sponsorships
• Participates in a continuous improvement team to facilitate workflow processes

Marketing Specialist

• Leading Marketing Strategy: Developing and refining the overall marketing strategy, aligning it with PDQ's goals and vision, and overseeing its successful implementation across various marketing channels.
• Analyzing Data, Metrics, & Opportunities: Accountable for tracking and optimizing core SaaS metrics like CAC payback, conversion rates, and marketing-driven ARR.
• Collaborating with Cross-functional Teams: Working closely with product management, sales, and other departments to ensure seamless alignment of marketing efforts with product launches, sales strategies, and company-wide initiatives.
• Managing Marketing Teams: Providing mentorship, guidance, and support to marketing teams, fostering a collaborative, engaging, and inclusive environment.
• Nurturing Product-Led Growth (PLG): Continuous ownership of our self-serve engine—leveraging PLG methodologies to maximize user acquisition, activation, and retention, while keeping customer acquisition cost (CAC) highly efficient.
• Driving Mid-Market Expansion & AI Storytelling: Crafting and executing the marketing strategy to accelerate PDQ into the mid-market space. You will define the positioning, messaging, and funnel mechanics required to attract larger organizations, while compellingly articulating the value of PDQ's evolving product story, specifically our integration of advanced AI capabilities.

Vice President, Marketing

• Attract and activate agencies
• Build trust in the channel
• Own events end to end
• Sharpen the story
• Architect HubSpot
• Run loyalty and incentives
• Read the market
• Maintain the infrastructure for Ember
• Support the long cycle
• Set and report KPIs
• Partner cross-functionally
• Shape strategy

Senior Marketing Lead, B2B

• Manage and track marketing budgets for regional campaigns
• Plan and coordinate local marketing promotions and events
• Translate business objectives into actionable marketing strategies
• Prepare and present reports evaluating marketing effectiveness

Marketing Manager

• Define the go to market strategy
• Analyze competitive positioning and define competitive strategy
• Create new product strategy/vision and timing
• Ensure effective market competitiveness and pricing analysis
• Lead marketing, promotion, and launch strategy initiatives
• Provide market and technology research, competitive analysis
• Integrate market knowledge, strategic insight and strong user focus
• Partner with senior leaders and clients to develop marketing growth strategies

Director, Portfolio Solutions Marketing

• Manage a high-tier book of financial advisor clients, building long-term relationships through personalized guidance, goal-tracking, and proactive outreach via phone, video, and email.
• Share, review, and execute monthly multi-channel content calendars (email, social, blog) within the FMG platform, incorporating client feedback.
• Partner with clients to brainstorm strategies that target new prospects, re-engage inactive leads, and maximize dashboard tools like audience segmentation.
• Learn and implement new AI-powered platform features quickly as they roll out.
• Keep meticulous records of client interactions, inquiries, and campaign data, while flagging trends or issues early.
• Assist with calendar execution and support tickets, managing your workload proactively and communicating when help is needed.
• Provide exceptional customer care and service to your book of business.

Marketing Success Specialist

• Serve as the primary marketing contact for strategic channel partners, distributors, and reseller relationships across North America and EMEA
• Partner closely with Account Managers and Partner Sales team to develop and execute joint go-to-market plans aligned to growth objectives
• Manage a high volume of partner marketing activities, requests, campaigns, and enablement initiatives across multiple stakeholders and geographies
• Plan and execute co-branded marketing campaigns including webinars, virtual events, email campaigns, digital programs, field marketing activities, and partner-led demand generation initiatives
• Coordinate partner participation in industry events, trade shows, partner conferences, and regional marketing activities
• Administer and track MDF (Market Development Funds), incentive and co-marketing programs, including proposal review, budget tracking, ROI measurement, and reporting
• Collaborate with marketing stakeholders to adapt messaging, content, and campaign assets for channel partner use
• Develop partner-facing sales and marketing materials, campaign toolkits, presentations, and enablement resources
• Drive partner engagement through regular communication, marketing planning sessions, and quarterly business reviews
• Monitor and report on partner marketing performance metrics including campaign engagement, lead generation, pipeline influence, and ROI
• Help improve and scale partner engagement processes, workflows, and operational efficiency as the channel organization grows

Partner Marketing Manager

• Promote and sell franchise services in the assigned territory to meet or exceed assigned sales goals.
• Grow and develop the customer base by utilizing a systematic process to identify new prospects and to contact and follow up with customers routinely.
• Make repeated contact calls to build relationships and educate customers on why PuroClean® is the best cleaning and restoration company.
• Provide and communicate clear, accurate pretesting, service scoping, and job estimates.
• Monitor and follow up on all assigned jobs to ensure customer needs are met.

Marketing Representative

• Play a crucial role in our Retail Marketing team, promoting and selling vacation packages.
• Address field-based assignments within a designated region and oversee operations.
• Ensure a smooth transition back to regular management and operational standards.
• Oversee Talent Acquisition for Sales Representatives and support staff management.
• Rehabilitate assigned locations to meet performance targets and operational goals.

Retail Marketing Regional Manager

• Lead the strategy, development, and execution of proactive outreach and engagement initiatives
• Oversee proactive outreach and engagement efforts that strengthen customer and stakeholder connections
• Develop and implement integrated outreach plans, messaging frameworks, and engagement strategies
• Create and deliver key communications materials
• Manage external vendors and partners to deliver communications projects on time and within budget

Marketing Specialist, Outreach

• Own the end-to-end marketing measurement strategy across paid search, paid social, display, affiliates, CTV, and lifecycle/CRM, unifying MMM, MTA, and incrementality testing to guide channel and portfolio-level investment.
• Design, launch, and analyze experiments (e.g., geo tests, PSA tests, holdouts) and causal inference studies that quantify lift, inform targeting, and establish best practices for decision-making under uncertainty.
• Build and productionize predictive models (e.g., LTV, churn/propensity, audience response, budget allocation) using SQL and Python or R, partnering with data engineering to automate pipelines and ensure data quality.
• Create executive-ready dashboards and narratives in tools like Looker or Mode that track KPIs, explain performance drivers, and translate insights into clear, prioritized recommendations.
• Partner with Strategic Finance and Marketing leadership on forecasting, scenario planning, and quarterly planning processes; influence roadmaps and present findings to VP+ stakeholders.
• Prioritize ruthlessly in a dynamic environment, managing multiple concurrent projects and elevating the team’s analytical bar through peer reviews, documentation, and mentorship.

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