Growth Marketing

• Support the development and execution of Citi Commerce's go-to-market strategy, market positioning, and competitive intelligence
• Contribute to the development of Citi Commerce's value proposition, helping to ensure the business goes to market with a clear message
• Support both Citi Commerce's advertising and card linked offers businesses, focusing on how these capabilities work together
• Collaborate with Advertiser Partnerships, Product, and Marketing teams to support the translation of strategic priorities into market-ready materials
• Prepare materials for internal executive forums, Steering Committees, and leadership reviews to support alignment and decision-making
• Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation

Commerce, Strategy & Growth Analyst

• Contribute to the development and evolution of Citi Commerce's value proposition, supporting the creation of positioning decks, sell sheets, and market narratives that articulate Citi's data, audience, and measurement advantages
• Support go-to-market strategy, including advertiser targeting approach, vertical prioritization, and placement strategy
• Conduct competitive intelligence and market research, tracking the commerce media landscape and synthesizing insights
• Identify and surface new growth opportunities across placements, verticals, and partnership models
• Support financial performance tracking, KPI reporting, and business case analysis
• Contribute to audience positioning work, supporting the development of materials that articulate how Citi's first-party transaction data is segmented
• Build and maintain strategic frameworks, market analyses, and executive-ready materials

Commerce, Strategy & Growth Manager

• Own the growth marketing strategy, including goals, channel mix, budget allocation, and success metrics across demand generation efforts
• Build and maintain a full-funnel marketing plan aligned to pipeline and revenue goals in partnership with Sales and RevOps
• Foster a culture of testing, learning, and continuous improvement across campaigns
• Report marketing performance to leadership with clear connection to pipeline and revenue outcomes
• Lead, coach, and develop a team across paid media, email, events, and digital marketing
• Create a high-accountability, high-support environment with clear expectations and strong execution
• Oversee content strategy, website performance, SEO, and emerging AI search visibility
• Own the event marketing strategy for webinars, conferences, summits, and field events
• Drive attendee acquisition and post-event follow-up through coordinated multichannel campaigns
• Measure event impact across registrations, attendance, pipeline, and revenue
• Lead paid media strategy across search, social, and other digital channels
• Own reporting for key growth metrics, including leads, pipeline, acquisition costs, and channel performance
• Partner with RevOps to ensure accurate attribution and clear measurement of marketing's revenue impact

Director of Growth Marketing

• Grove is looking for a temporary Marketing leader to support our Acquisition function during a parental leave period for 3-4 months (starting ASAP, ending September).
• Partner directly with the VP of Marketing to increase new customer acquisition within efficiency guardrails, helping to further refine creative strategy and new channel expansion.
• Drive day to day operations with channel managers, internal and external creative resources, and reporting tools, while helping to refine our marketing strategy across channels and creative themes to enable near term growth.
• Manage and optimize Grove’s social‑first content engine and creator ecosystem.
• Refine and manage the distribution strategy across organic and paid channels to put that work in front of the right consumers.
• Scale the content strategy by optimizing strategies on Grove’s core paid channels (Meta, TikTok, and Google).
• Partner with Product and Ecommerce teams on landing page and funnel improvements, Merchandising on launches and assortment priorities for our third-party and owned brands, and Sustainability and human health experts to align messaging with Grove’s mission and values.
• Manage and develop a small, high‑performing team, including managing and selecting agencies to augment in house resources.

Senior Growth Marketing Manager, Temp – Parental Leave Coverage

• Lead the development and execution of enablement programs, tools, messaging, and readiness resources that support Sales, Customer Success, and related go-to-market functions
• Partner cross-functionally to support strategic growth initiatives, including case rate opportunities, large or marquee client engagement, and high-priority business development efforts
• Coordinate and execute mid-funnel programs and campaigns designed to strengthen progression, improve follow-up discipline, and increase opportunity momentum
• Create, refine, and maintain materials that support internal readiness and external engagement, ensuring quality, consistency, and alignment to business priorities
• Establish structure, accountability, and follow-through across cross-functional projects with multiple stakeholders and competing priorities
• Monitor initiative performance, identify opportunities for improvement, and recommend actions to increase effectiveness and efficiency
• Perform other duties as assigned in support of organizational priorities.

Senior Manager, Enablement and Growth Support

• Own public sector marketing pipeline performance across new business acquisition and existing customer growth/expansion, from strategy through MQL delivery, influence on revenue, and reporting
• Develop integrated B2G go‑to‑market strategies aligned to new logo acquisition, upsell/cross sell opportunities, and multiyear expansion within existing customers
• Build segment specific strategies that support different motions: net new demand, customer adoption, expansion, and partner led opportunities
• Translate complex government technology and services into clear, compelling value propositions tailored to buyers, users, and partners across the customer lifecycle
• Plan and execute partner‑aligned growth initiatives across permitting and services partners, including platform partners (e.g., Esri, Microsoft), systems integrators, and professional services firms, from campaign strategy through measurement.
• Plan, execute, and continuously optimize multichannel, full funnel campaigns supporting: New business demand generation, Customer retention, adoption, and expansion, Partner sourced and partner influenced pipeline
• Design and manage targeted nurture programs for key public sector personas, customer segments, and lifecycle stages with paid advertising, email marketing, events, and more
• Support event, field, and customer marketing initiatives with tightly aligned pre and post event campaigns
• Make data informed decisions on campaign prioritization, investment, and optimization with a high degree of autonomy
• Partner closely with Sales and SDR teams to align messaging, enable outreach, and support opportunity acceleration
• Collaborate with Product, Customer, and Operations teams to ensure messaging reflects real customer outcomes and market needs
• Support partner marketing initiatives with government platform and services partners
• Own campaign performance measurement, reporting, and optimization using HubSpot and related analytics tools
• Present marketing strategy, performance, and recommendations to senior stakeholders with clarity and confidence
• Proactively identify gaps, opportunities, and risks within the public sector go‑to‑market motion and take ownership of solutions
• Drive best practices in marketing automation, segmentation, and ABM workflows
• Mentor and guide other marketing team members as the function continues to scale.

Senior Growth Marketing Manager

• Develop and execute multi-channel lead generation campaigns across paid media, email, webinars, content syndication, SEO and social platforms.
• Drive growth in MQLs, SQLs, pipeline creation, customer acquisition, and conversion rates.
• Optimize full-funnel marketing performance from awareness through opportunity creation.
• Partner closely with Sales leadership to improve lead quality, routing, follow-up SLAs, and conversion efficiency.
• Own campaign planning, execution, testing, reporting, and optimization.
• Manage campaign calendars, budgets, targeting strategies, and performance benchmarks.
• Implement A/B testing strategies across landing pages, messaging, ads, and nurture flows.
• Monitor acquisition cost, cost-per-lead, return on ad spend and pipeline velocity.
• Analyze funnel performance and identify opportunities to improve conversion rates and marketing efficiency.
• Ensure accurate campaign attribution and lead tracking.
• Present KPI insights and strategic recommendations to senior leadership.
• Work closely with product marketing, content, revops, sales and customer success stakeholders.
• Ensure that campaign strategy is aligned with product launches, market segments, and sales priorities.
• Support account-based marketing (ABM) and customer expansion initiatives where applicable.
• Establish operational rigor and performance expectations for the growth marketing team.
• Drive accountability across the team to ensure delivery against pipeline, campaign, and revenue objectives.
• Lead, coach, and develop a team of growth marketers, including conducting performance reviews, goal setting, and providing ongoing feedback and career development support.
• Manage and mentor junior growth marketing team members and external agencies.

Growth Marketing Manager

• The Strategic Sales Growth Manager is responsible for driving revenue growth across an assigned territory through strategic account management, business development, and execution of a defined territory growth plan.
• The role is responsible for maintaining and expanding existing customer relationships, identifying and closing new business opportunities, managing a healthy sales pipeline, and ensuring accurate forecasting and CRM discipline.
• Serve as lead point of contact for all matters specific to customers in assigned region.
• Build and maintain strong, matrixed customer relationships across multiple levels within customer accounts.

Strategic Sales Growth Manager

• Plan and direct all aspects of the operations for assigned products and its programs
• Responsible for the short- and long-term profitability and growth of the product programs
• Oversee all aspects of the assigned products and its programs, including operational policies, objectives, and initiatives
• Responsible for the financial performance and growth of the product programs, including profit & loss
• Develop and implement short- and long-range strategic growth and development plans and budgets for the product programs
• Identify opportunities for increased operational efficiencies, develop plans to address needs and ensure successful implementation
• Develop policies and procedures for operational processes in order to ensure optimization and compliance with established standards and local, state and federal regulations
• Represent the organization in its relationships with key stakeholders related to the product programs

Vice President, Duals Performance – Growth

• Own and scale Begin’s full-funnel acquisition and growth strategy across web and mobile ecosystems.
• Lead the performance marketing engine responsible for driving efficient subscriber growth for product lines.
• Oversee acquisition strategy, experimentation, media investment, attribution, forecasting, and funnel optimization across major paid channels.
• Shape how to acquire customers and build a scalable growth system.
• Design and operationalize sophisticated experimentation frameworks across creative strategy and audience segmentation.
• Establish scalable testing infrastructure and best practices across growth channels.

Senior Manager, Growth Marketing, Web – Mobile

• Develop and execute growth marketing strategies for all products aligned with business objectives, leveraging data-driven insights and market trends to optimize performance across all channels
• Own the marketing pipeline, overseeing lead generation, qualification, and conversion processes to drive revenue growth and achieve sales targets across new logo, cross-sell, self-serve, and sales-assisted motions
• Oversee Growth Marketing owned customer journey touchpoints - including email, digital, paid media and events - bringing together cohesive experiences and nurture programs to move prospects through the funnel
• Act as a key liaison between leadership groups, collaborating closely with cross-functional teams including Revenue, Revenue and Marketing Operations, Product, and Finance to ensure alignment of Growth Marketing strategies with overall business goals, objectives, and critical initiatives
• Lead the integration of AI and automation into the growth marketing function – enabling teams to scale experimentation, optimize performance, and improve forecasting accuracy
• Continuously monitor, analyze, and optimize campaign performance across all Growth Marketing channels, leveraging data-driven insights to drive improvements in conversion rates, customer engagement, retention, and ROI
• Provide leadership, guidance, and mentorship to the Growth Marketing team, fostering a culture of collaboration, innovation, and accountability
• Develop and manage the marketing budget with senior leadership, allocating resources effectively to maximize ROI and drive scalable growth
• Provide regular updates and reports to stakeholders and leadership on key performance metrics, growth initiatives, and market trends
• Lead quarterly and annual planning for the Growth Marketing teams, setting quarterly and monthly pipeline targets for each product in partnership with Revenue team leadership

Director – Growth Marketing

• Execute multi-channel campaigns (email, digital, events, webinars) based on defined industry strategy
• Build and manage campaigns in HubSpot including workflows, emails, and landing pages in coordination with Marketing Automation Specialist
• Coordinate timelines and ensure on-time delivery
• Analyze ZoomInfo and CRM data to identify priority accounts and buying signals
• Maintain dashboards and reporting templates
• Organize and maintain industry content library (case studies, insights, proof points)

See all jobs on JobTailor