Commerce, Strategy & Growth Manager

Citi

Strategy & Growth Manager at Citi managing go-to-market strategies for commerce media. Collaborating across teams to establish market presence and competitive positioning in advertising.

Posted 6/10/2026full-timeNew York City • Florida, Montana, New York, North Carolina • 🇺🇸 United StatesMid-LevelSenior💰 $142,320 - $213,480 per yearWebsite

About the role

Key responsibilities & impact

Contribute to the development and evolution of Citi Commerce's value proposition, supporting the creation of positioning decks, sell sheets, and market narratives that articulate Citi's data, audience, and measurement advantages
Support go-to-market strategy, including advertiser targeting approach, vertical prioritization, and placement strategy
Conduct competitive intelligence and market research, tracking the commerce media landscape and synthesizing insights
Identify and surface new growth opportunities across placements, verticals, and partnership models
Support financial performance tracking, KPI reporting, and business case analysis
Contribute to audience positioning work, supporting the development of materials that articulate how Citi's first-party transaction data is segmented
Build and maintain strategic frameworks, market analyses, and executive-ready materials

Requirements

What you’ll need

6-10 years of experience in strategy, management consulting, or a related field, with meaningful exposure to advertising, media, or adtech
Strong analytical and structured thinking skills, with the ability to synthesize complex information into clear, actionable recommendations
Experience contributing to go-to-market planning, value proposition development, competitive analysis, or market positioning
Comfort working across both commercial strategy and financial or revenue-oriented workstreams, with the ability to flex between qualitative and quantitative analysis
Demonstrated ability to build compelling market-facing materials and narratives that translate complex capabilities into clear commercial stories
Excellent verbal and written communication skills, including the ability to build polished, executive-ready presentations and materials
Ability to operate effectively in ambiguous, fast-moving, and high-growth environments, comfortable building process and structure where little exists

Benefits

Comp & perks

medical, dental & vision coverage
401(k)
life, accident, and disability insurance
wellness programs
paid time off packages, including planned time off (vacation), unplanned time off (sick leave), and paid holidays

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

market researchcompetitive analysisKPI reportingbusiness case analysisgo-to-market strategyvalue proposition developmentaudience segmentationfinancial performance trackingstrategic frameworksmarket positioning

Soft Skills

analytical skillsstructured thinkingsynthesis of complex informationcommunication skillspresentation skillsability to operate in ambiguityflexibility between qualitative and quantitative analysisbuilding compelling narrativesexecutive-ready materialsadaptability in fast-moving environments