Chief Marketing Officer

• Build the function and own the category narrative
• Demand generation and account-based marketing
• Pipeline contribution to new ARR
• Competitive displacement strategy with Apptio accounts
• Manage content, thought leadership, and the Brightfin podcast
• Oversee brand, website, and all external communications
• Publish the Annual IT Spend Optimization Benchmark
• Build and lead an outcome-obsessed team

VP of Marketing

• Own integrated campaign planning in support of brand strategy.
• Create new and expanded capacity within network Schools by positioning Outward Bound as a valued educational partner to families, schools, and community-based organizations.
• Strengthen a leading-edge research and development engine to continuously improve program quality and outcomes.
• Lead paid and performance strategy across owned and organic channels.
• Direct agency partners on media planning and reporting; extend coordination to influencer and direct-buy opportunities when applicable.
• Develop and maintain the infrastructure that enables Schools and external partners to create higher-quality content, providing storyboarding guidance, asset standards, and production resources.
• Drive earned media and brand visibility strategy by proactively identifying opportunities to reach new audiences.

Marketing Director

• Serve as the strategic and operational extension of the marketing lead — institutionalizing best-in-class marketing processes across planning, execution, and measurement
• Own all weekly and monthly performance analysis, dashboards, and reporting that connect marketing spend to pipeline, client acquisition, retention, and lifetime value
• Lead integrated planning across all marketing disciplines, ensuring messaging, sequencing, and execution are consistent and audience-aligned across all channels and touchpoints
• Drive go-to-market trafficking and launch coordination across channels and functions, partnering cross-functionally with sales, product, finance, data, and CX teams
• Own the development of board presentations, executive updates, and strategic marketing communications, distilling complex data into clear, compelling narratives
• Manage budgets, forecasts, actuals, and year-over-year planning to ensure disciplined resource allocation and measurable return on marketing investment
• Serve as connective tissue across the frontline commercial organization, helping marketing, sales, product, and advisor teams script, sell, and service to the right audiences

See all jobs on JobTailor

VP of Marketing

Marketing Director

Director of Marketing Strategy – Operations