Senior Product Marketing Manager – ICM
CaptivateIQ
GTM Engineer
Zip
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • 🇺🇸 United States
Visit company websiteSalary
💰 $130,000 - $170,000 per year
Job Level
Mid-LevelSenior
Tech Stack
ETLJavaScriptPythonSQL
About the role
- Build the GTM automation engine. Design scalable, high-velocity workflows that improve rep efficiency, reduce friction, and accelerate pipeline generation. Use tools like Clay and n8n to build event-based workflows that enrich data, route accounts, and trigger personalized outreach actions at scale.
- Operationalize AI and enrichment. Partner with the GTM Ops and Business Systems teams to evaluate and implement AI and enrichment tools to boost outbound quality and personalization, leveraging data from Salesforce, Gong, ZoomInfo, 6sense, Clay, and other systems.
- Be the product owner for the GTM stack. Manage requirements, prioritization, and system rollouts for GTM tools. Translate business needs into technical specifications and drive delivery.
- Measure and optimize. Define and track metrics for sales productivity, funnel velocity, and automation ROI. Build dashboards and data models that make performance visible and actionable.
- Partner across GTM Ops. Collaborate with GTM Operations and Business Systems to ensure data consistency, routing logic, and attribution accuracy.
- Innovate and experiment. Pilot new tools, integrations, and AI workflows. You’ll test what’s next in RevOps technology and scale the ones that work.
Requirements
- 4+ years of experience in GTM systems, RevOps engineering, or product management, ideally in a B2B SaaS environment.
- Working experience with Salesforce, specifically the Contact, Account, Opportunity, and Campaign objects.
- Strong knowledge of SQL, data modeling, and at least one programming language (Python, Javascript, Apex, etc.)
- Proven ability to learn new systems quickly and apply emerging technologies to solve traditional business challenges.
- Experience working with LLM applications and prompting at scale.
- Experience managing complex integrations and workflow automation using tools such as Workato, Zapier, Clay, n8n, custom scripts, and CDP/reverse ETL tools (e.g., Hightouch, Census)
- Strategic mindset with the ability to connect business needs to system design and execution.
- Excellent written and verbal communication. You can structure your thinking clearly, write concise memos, and present to executives with confidence.
- High bias for action, low ego, and a relentless ownership mindset. You thrive in uncharted territory and move fast to create clarity.
Benefits
- Start-up equity
- Full health, vision & dental coverage
- Catered lunches & dinners for SF or NY employees
- Commuter benefit
- Team building events & happy hours
- Flexible PTO
- Apple equipment plus home office budget
- 401k plan
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SQLdata modelingPythonJavascriptApexworkflow automationLLM applicationscustom scriptsCDP toolsreverse ETL
Soft skills
strategic mindsetwritten communicationverbal communicationproblem-solvingownership mindsetadaptabilitycollaborationpresentation skillscritical thinkinginitiative
