Regional Sales Account Executive – Fleet Services
Cox Enterprises
Senior Account Executive, Brand
Zeno Group
full-time
Posted on:
Location: Illinois • 🇺🇸 United States
Visit company websiteSalary
💰 $67,000 - $78,000 per year
Job Level
Senior
About the role
- Collaborate within the team and provide counsel and recommendations to clients
- Drive results using traditional and emerging public relations tactics
- Develop comprehensive understanding of accounts (business, products, markets, influencers) and convey knowledge to team and media
- Mentor and coach junior team members; supervise and delegate tasks
- Build strong relationships with client and vendor contacts and proactively manage correspondence
- Prepare client status and activity reports, attend meetings, compile media and competitor coverage
- Coordinate press tour pitching, scheduling and logistics
- Identify and develop earned media strategies and stories within integrated brand campaigns
- Research, write, edit, and proofread materials (media lists, coverage trackers, key messages, media strategies, press releases, scripts, pitches, fact sheets)
- Assist with research and analysis of media coverage and online conversations
- Monitor social trends and cultural happenings to identify opportunities for clients
- Proactively develop fresh story angles and think creatively about earned media tactics
- Manage multiple projects simultaneously, completing them on time and on budget
- Practice effective project management and understand the 'big picture' of client programs
Requirements
- 3-5 years of PR experience
- Excellent writing and verbal communication skills
- Understanding of traditional and non-traditional PR tactics and the converged media landscape
- Ability to think strategically, creatively and holistically about client programs
- Collaborative, results driven with ability to manage multiple priorities and meet deadlines
- Courage to be fearless in presenting a point of view in brainstorms
- Bachelor’s degree
- Earned media placements by crafting newsworthy pitches, releases, contributed articles
- Strong organizational skills
- Resourceful and tenacious when delivering results
- Strong relationship-building skills
- Previous agency experience (preferred)
