Senior Marketing Manager
MyOme
Global Marketing Manager – Partner Acquisition, Growth Marketing
Xero
full-time
Posted on:
Origin: • 🇬🇧 United Kingdom
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Reporting to the Global Partner Marketing Lead - Acquisition, you will own the strategic growth of our inbound lead activity, targeting prospect Accountant & Bookkeepers to deliver high intent leads. You will be accountable for delivering measurable results across the entire acquisition funnel, from initial awareness to qualified partner conversion. You will work cross-functionally with teams across multiple markets, including Sales, Regional Marketing, Performance, Lifecycle & CRM, Product Marketing, Social, Creative, and Events teams, and utilise product and market subject matter experts to launch campaigns that deliver against global targets. You will take full ownership of inbound lead growth strategy, driving both volume and quality improvements through systematic testing, optimization, and cross-functional collaboration.
Requirements
- Track record of strong impact / revenue growth
- Worked in global marketing function and high growth, competitive environment
- Experience working cross-functionally across multiple time zones
- Prev experience working with lead generation teams (performance marketing, SEO, CRO)
- Experimental based approach
- Worked in teams developing / enhancing multi-touch attribution systems.
- Deep analytical, data-first mindset
- Knowledge of marketing and sales tech and lead management processes
- Strong CRM knowledge, preferably comfortable with Salesforce.
- Growth mindset
- Commercial focus and ability to calculate and articulate ROI
- Ability to build collaborative relationships remotely and across timezones
- Strong communication skills
