World Relief

Director of Media Relations

World Relief

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $90,000 - $97,000 per year

Job Level

Lead

About the role

  • Develop a media strategy to amplify the cause of refugees and displaced people and maximize positive media exposure for World Relief
  • Ensure World Relief is positioned as an expert on global displacement and U.S. refugee and immigration issues across various media ecosystems (mainstream, Christian, conservative, etc.)
  • Equip and train World Relief staff, including U.S. offices, to respond strategically to media inquiries and generate coverage
  • Lead development of reports establishing World Relief’s thought leadership in coordination with Marketing, Advocacy, partners, or research consultants
  • Partner with government relations to design strategic communication support that advances advocacy agendas
  • Develop Executive/Subject-Matter-Expert positioning and thought leadership strategies
  • Crisis preparation and management, including internal coordination to proactively identify emerging stories and manage story sourcing and databases
  • Coordinate with social media/marketing to provide earned media clips for owned channels
  • Maintain press page and respond promptly to media inquiries, connecting journalists to appropriate colleagues or responding on behalf of the organization
  • Promote and coordinate availability of key World Relief staff for interviews; prepare and distribute press releases; write, edit and pitch Op-Eds
  • Assess and escalate brand risk and partner with Executive Committee and Marketing Team on mitigation strategies
  • Ensure press hits are tracked and perform periodic organizational goal syncing with comms/PR channel strategy
  • Translate organizational goals to relevant messaging and identify potential brand or performance campaign concepts
  • Integrated storytelling and cross-channel planning in coordination with Marketing/Content
  • Support fundraising stories by providing case studies and clips; assist program teams to surface stories for press
  • Assist with production of Annual Report and other externally-focused World Relief-produced reports

Requirements

  • Mature and personal Christian faith
  • Committed to the mission, vision, and values of World Relief
  • Desire to serve and empower the Church to impact vulnerable communities
  • Able to affirm and/or acknowledge World Reliefs Core Beliefs, Statement of Faith, Christian Identity and National Association of Evangelicals' For the Health of The Nation document
  • At least 5 years’ experience working with public relations or in journalism
  • Excellent written and verbal communication skills in English
  • Proficiency in Microsoft Office Suite and Google Workspace
  • Ability to manage multiple tasks and deadlines in a fast-paced environment
  • Highly collaborative, team-oriented and mission-minded
  • Comfortable using SharePoint for cross-team communication and document management (preferred)
  • Written and verbal communication skills in Spanish (preferred)
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