Paid Marketing Specialist
Rivalry.com
Marketing Specialist
WinAir
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
WordPress
About the role
- Developing, executing, and monitoring marketing programs for WinAir
- Overseeing marketing activities across various channels
- Supporting lead generation efforts by leveraging social media platforms and other digital marketing tools
- Researching market trends, analyzing data, and providing insights to help define and refine marketing strategies
- Maintaining and updating website content, ensuring messaging is current and aligned with campaign goals
- Supporting end-to-end execution of digital campaigns (email, social, PPC, event marketing)
Requirements
- 5+ years of marketing experience in a B2B or SaaS setting, preferably with a technical or aviation-related product
- Diploma or degree in Marketing, Business, Communications, or a related field
- Strong writing and communication skills, coupled with analytical thinking
- Familiarity with tools such as HubSpot, Mailchimp, WordPress, Canva, and Google Analytics
- Passion and understanding of technical product marketing or SaaS marketing
- In depth knowledge of Aviation industry
Benefits
- extended healthcare
- dental
- EAP
- RRSP matching
- flexible work schedule
- Summer Friday hours
- different social committee events
- quarterly Town Hall meetings
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketinglead generationdata analysiscontent managementcampaign executionemail marketingPPC marketingevent marketingmarket researchmarketing strategy
Soft skills
writing skillscommunication skillsanalytical thinking
Certifications
diploma in Marketingdegree in Marketingdegree in Businessdegree in Communications
