Arrow Components

Global Marketing Strategist – New Models

Arrow Components

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇨🇦 Canada

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Job Level

Mid-LevelSenior

About the role

  • Develops, plans and leads the execution of global marketing strategy and experiences targeting both partner ecosystem audiences and end customers, using modern marketing capabilities.
  • Execute global demand generation to build pipeline globally.
  • Liaise with global and regional marketing teams and stakeholders to build synergies and work collaboratively.
  • Monitor global campaign KPIs and results in line with business expectation, responsible for regular communication of results to global stakeholders.
  • Owns global marketing budget to deliver ROI against marketing plans, through effective marketing execution, leveraging Arrow ECS Performance Marketing Team.
  • Analyzes and articulates campaign effectiveness and metrics to Arrow, including but not limited to MQLs, Pipeline Value and Estimated Revenue.
  • Proposes creative ideas to maximize the impact of campaigns and drive growth.
  • Manages and governs regional marketing campaign budget requests.
  • Governs and approves spend of marketing budgets to regional and partner marketing plans, ensuring plans sit within global frameworks and align to business plans.

Requirements

  • 5 to 7 years of global marketing experience
  • Minimum 3 years of experience in strategic marketing plan creation
  • Experience in the IT sector is required
  • Experience in developing demand generation programs to multi-persona buying groups
  • Experience developing muti-tactic campaigns for multi region execution utilizing digital marketing, field marketing (event experience a must) and Account Based Marketing techniques.
  • Experience in developing marketing plans both to and through channel ecosystem partners.
  • Team player, with strong interpersonal service skills
  • Ability to work in a fast-paced environment and handle several projects and multiple stakeholders at one time
  • Strong writing, presentation and communication skills
  • Proficient in Microsoft Office products
Benefits
  • Medical, Dental, Vision Insurance
  • Comprehensive benefits: medical, dental, and RRSP matching program
  • Paid Time Off (including sick, holiday, vacation, etc.)
  • Short-Term/Long-Term Disability Insurance
  • Supplemental Life and AD&D Insurance available
  • Professional growth opportunities

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
global marketing strategydemand generationcampaign effectivenessmarketing plan creationmulti-tactic campaignsdigital marketingfield marketingAccount Based Marketingmarketing budget managementKPI monitoring
Soft skills
interpersonal skillsteam playercommunication skillswriting skillspresentation skillsorganizational skillscollaborationcreativityproject managementadaptability
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