Lifecycle Marketing Lead
Dropbox
Lifecycle Marketing Specialist
Aviron Interactive
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteJob Level
JuniorMid-Level
About the role
- Own the roadmap, prioritization, and campaign execution for all campaigns across Email and SMS.
- Monitor daily channel performance against spend and KPIs, and proactively surface insights and opportunities to marketing leadership.
- Design and evaluate experiments (A/B and incrementality tests), extract actionable insights, and drive next steps through to implementation.
- Work closely with Brand, CRM, Customer Experience, and Digital Product support teams to ensure alignment and execute tests as quickly as possible.
- Complete any ad hoc duties as assigned.
Requirements
- Bachelor's degree in Marketing, Business, or a related field.
- 2-4 years of experience in CRM/Lifecycle, Email Marketing preferably in a B2C/DTC environment.
- Excellent analytical and problem-solving abilities with a strong attention to detail; can independently interpret data, generate insights, and make data-driven decisions.
- Experience within Klaviyo (a plus).
Benefits
- $5,000 annual education allowance to support your development and professional growth
- Unlimited Essential Days. Vacation days should be for just that, vacation. That’s why we have paid essential days to use for those crappy unforeseen events
- 3 weeks vacation. To just vacation however you’d like
- Employee Stock Ownership Plan. We are all owners of the business and want all our employees to have a piece of the pie
- Annual discretionary bonus. So all our employees can reap the rewards of a successful year and hard work
- Free rower, bike, or treadmill. Work out with the Aviron community
- Team on-sites. Nothing beats face time with the crew - we gather at our Toronto office twice a year to connect, collaborate, and have fun
- 100% employer paid benefits. Improving the health and happiness of our A-team members
- All the best tech. An apple laptop and a big ass screen
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Email MarketingCRMA/B TestingData AnalysisCampaign ExecutionKlaviyo
Soft skills
Analytical SkillsProblem-SolvingAttention to DetailData InterpretationDecision Making
Certifications
Bachelor's Degree in MarketingBachelor's Degree in Business
