Senior Account Executive, Public Sector
WM
Lead Communications Consultant, Wealth & Investment Management
Wells Fargo
full-time
Posted on:
Origin: • 🇺🇸 United States • Iowa, North Carolina
Visit company websiteSalary
💰 $100,000 - $179,000 per year
Job Level
Senior
About the role
- Serve as a trusted advisor and strategic counselor to WIM executive(s)
- Develop and implement communications strategies and plans that drive business priorities
- Identify strategic storytelling opportunities that promote executive(s) and key initiatives
- Lead innovative approaches to help leaders create enhanced employee engagement
- Identify executive advocacy, external speaking and/or social media opportunities
- Write press releases, key messages, media statements, social media submissions and talking points
- Pitch and respond to reporters from key national print, newswire, radio and broadcast media outlets
- Serve as a spokesperson for media inquiries or prepare suitable subject matter experts to respond
- Assist with town halls, including event invitations, distribution lists and feedback reporting
- Track and measure results to ensure they are in line with intended outcomes and business objectives
- Partner with other communicators to ensure alignment of communications strategies and messaging
Requirements
- 5+ years of Public Relations, Media Relations or Corporate Communications experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education
- Experience developing communications strategies and plans that drive business priorities
- Experience securing broadcast and print media opportunities with national and trade media outlets
- Experience prepping executives for media interviews or speaking engagements
- Experience writing stories across various social, internal, and digital channels
- Experience building strong relationships with national business and trade news media
- Experience developing compelling content and leveraging multiple channels for creative storytelling
