We Are Rosie

Manager

• Design and launch targeted campaigns across key channels: paid search, social and display advertising, email marketing, content marketing, webinars, and trade show support
• Develop industry-specific campaigns leveraging our case study portfolio and scientific validation
• Create and optimize lead nurture sequences for different buyer personas and industry verticals
• Build compelling demo request campaigns and field study program promotion
• Develop account-based marketing tactics for key accounts to drive expansion and adoption within large corporate customers
• Track and optimize key metrics: lead quality, conversion rates, and campaign ROI
• Create performance reports and provide data-driven optimization recommendations
• A/B test campaign elements to continuously improve results
• Collaborate with sales to refine lead scoring and handoff processes
• Work with designer and marketing leadership to transform research findings and case studies into compelling marketing assets
• Develop industry-specific solution briefs and ROI-focused content
• Create email templates, landing pages, and campaign messaging
• Support thought leadership content around workplace safety and exosuit benefits

Demand Generation Manager