Marketing Director
Common Thread Collective
Director of Marketing
Vantage Data Centers
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Define and amplify Vantage’s category narrative around orchestration, interoperability, and the evolution of Retail Media
- Lead product marketing initiatives while creating a cohesive strategy across brand, content, paid media, and customer engagement
- Develop and oversee a cohesive marketing strategy that leverages product marketing, content, and digital channels
- Strategically allocate paid media resources across channels to amplify Vantage’s reach
- Establish Vantage as an industry thought leader through engaging content
- Design programs that foster client loyalty
- Partner with sales leadership to define and deliver marketing-sourced pipeline goals
- Oversee the development and execution of multi-channel campaigns that integrate brand messaging with product initiatives
- Own marketing-sourced pipeline targets and work closely with the CRO to measure marketing’s contribution to ARR growth
- Track and analyze key marketing metrics to inform strategies and improve campaign effectiveness
- Lead and manage the marketing team by recruiting top talent and fostering professional development
Requirements
- 10+ years in Marketing Leadership
- Extensive experience in marketing, with a focus on B2B SaaS, AdTech, or MarTech industries
- Proven success in product marketing and integrated campaign execution
- Strategic & Analytical Thinking
- Exceptional Communication & Collaboration Skills
- Creative Vision & Results Orientation
- Proven track record of taking a SaaS or AdTech business from early-stage growth to category leadership
Benefits
- Remote-First, Based in Toronto
- Home office support
- Annual company retreats
- Flexible work philosophy
- Commitment to Diversity, Equity, and Inclusion
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingintegrated campaign executionmarketing strategypaid media allocationmulti-channel campaignsmarketing metrics analysisclient loyalty programsB2B SaaSAdTechMarTech
Soft skills
strategic thinkinganalytical thinkingcommunication skillscollaboration skillscreative visionresults orientationleadershipteam managementprofessional developmentclient engagement
