Vanderbilt University Medical Center

Director

• Serve as the operational program lead for complex, cross-functional initiatives
• Partner with MarComm operations to establish structured intake processes
• Develop program charters, timelines, and governance structures
• Activate teams and resources quickly
• Ensure timely, high-quality delivery aligned to institutional standards

Director of Enterprise Programs

• Serve as the Division of Communications and Marketing’s (MarComm) lead for operational efficiency and innovation
• Provide the structure, governance, and momentum to turn promising concepts into scalable solutions
• Drive continuous improvement and operational maturity across the division, optimizing end-to-end processes
• Refine workflows and build internal capabilities
• Ensure the strategic use of systems and data
• Oversee a team which includes project management, vendor management, and data and analytics functions
• Ensure MarComm’s people, processes, and platforms work together seamlessly to deliver high-impact marketing and communications outcomes
• Champion governance models and workflow frameworks that enable operational efficiency
• Monitor emerging trends in marketing operations, creative production, digital communications, and brand management
• Build and lead a data and insights function that supports operational decision-making and strategic planning
• Design and manage early-stage experiments and proofs of concept with clear criteria for success and timelines

Senior Director, Organizational Excellence

Project Manager

• The Project Manager, High Priority Initiatives is a key member of the Communications and Marketing division at Vanderbilt University. This role is responsible for driving high-impact projects with quick turnarounds, managing complex initiatives from conception to delivery, and coordinating cross-functional efforts across the university. The ideal candidate thrives in fast-paced, high-pressure environments and excels at keeping multiple projects on track while delivering measurable results.

Project Manager – High Priority Initiatives

• Oversee the development, creative direction, and execution of Vanderbilt’s brand storytelling strategy across internal and external touchpoints.
• Serve as the creative authority responsible for how the university’s brand looks, feels, and sounds across channels.
• Bring to life the university’s brand identity and positioning through powerful, distinctive, and relevant creative executions across mediums and for various audiences, including prospective and current students, faculty, staff, alumni, and other key stakeholders.
• Guide the development of integrated campaigns and supporting assets that expand brand visibility and deepen engagement with institutional priorities.
• Oversee editorial planning and content strategy to ensure storytelling is audience-centered, strategically aligned, and reflective of Vanderbilt’s mission and values.
• Review, critique, and guide creative work generated by internal teams and external agency partners to ensure excellence, consistency, and strategic alignment.
• Drive innovation across storytelling formats and platforms, identifying new and more effective ways to advance institutional goals through creative expression.
• Lead, inspire, enable, and develop the Brand Storytelling and Creative team, including writers, editors, designers, videographers, photographers, and social media specialists.
• Facilitate a results-driven culture of collaboration, accountability, and continuous improvement.
• Recruit and retain top creative talent.
• Establish team goals and direct the collection of qualitative and quantitative data to measure impact and inform ongoing optimization.
• Develop and optimize systems, tools, processes, and workflows to support efficient and high-quality creative production.
• Champion the thoughtful integration of technology and evolving platforms to enhance creative effectiveness, scalability, and collaboration, ensuring teams are equipped to deliver high-quality, on-brand work with speed and agility while upholding appropriate standards for governance, ethics, and brand integrity.
• Direct and manage the Brand Storytelling and Creative budget.
• Efficiently and effectively manage multiple, complex, and results-oriented projects with both quick turnaround requirements and long lead times.
• Partner closely with divisional leaders and partners across campus to ensure creative work aligns with strategic objectives and target audiences.
• Communicate and collaborate effectively with a wide range of audiences—including leadership, faculty, staff, students, and alumni.
• Demonstrate excellence in judgment and a strong understanding of what is appropriate for the Vanderbilt University brand.
• Maintain fluency in emerging developments in higher education, brand storytelling, and creative strategy.
• Adhere to confidentiality and business ethics; demonstrate outstanding judgment and discretion.

Senior Director, Brand Storytelling – Creative

Communications

• Serve as a trusted strategic communications partner to the Chancellor.
• Advise on messaging strategy, positioning, sequencing, and audience engagement across executive communications.
• Provide thoughtful analysis and recommendations to support decision-making and leadership visibility.
• Anticipate communications risks and opportunities in a dynamic higher education environment.
• Lead and coordinate the Chancellor’s communications portfolio, integrating strategy, planning, writing, review, and execution.
• Translate institutional strategy and leadership priorities into actionable communications plans and deliverables.
• Manage a portfolio of high-visibility executive communications initiatives, ensuring alignment with brand, quality, and strategic intent.
• Balance rapid-response demands with long-range planning and execution.
• Provide structure and visibility across the Chancellor’s communications workload, tracking priorities, dependencies, and timelines.
• Drive sequencing, prioritization, and execution across concurrent executive communications initiatives, ensuring clarity of ownership and accountability.
• Clarify and shape requests from executive stakeholders, identifying objectives, audiences, risks, and strategic considerations.
• Connect cross-functional inputs and dependencies across cabinet offices, Communications and Marketing, and external partners.
• Identify gaps, risks, and bottlenecks early and proactively implement solutions to maintain momentum and quality.
• Ensure executive communications efforts are appropriately resourced and coordinated to meet institutional priorities.
• Ensure all executive communications reflect Vanderbilt’s mission, values, and institutional positioning.
• Establish and uphold the highest standards of quality, consistency, and brand integrity across all Chancellor communications.
• Leverage technology platforms and emerging tools to streamline workflows, enhance collaboration, and improve visibility across executive communications initiatives.
• Continuously assess and refine executive communications processes, introducing improvements that increase clarity, efficiency, responsiveness, and impact.
• Oversee and contribute to the development of executive communications materials—including talking points, background briefs, strategic memos, proposals, and written correspondence—ensuring alignment, clarity, and quality across all outputs.
• Synthesize complex information into clear, compelling, executive-level messaging.
• Maintain exceptional organization, attention to detail, and follow-through across concurrent initiatives.
• Handle sensitive and confidential information with discretion and sound judgment.
• Work outside regular business hours as necessary to meet executive-level responsibilities and deadlines.

Director, Communications and Programs

• Lead the development and execution of data-driven communications and marketing strategies by analyzing campaign performance, audience behavior, and engagement trends.
• Design and develop actionable Tableau dashboards and reports leveraging Snowflake data to support strategic and operational decision-making across the division.
• Serve as the primary liaison between MarComm and the Office of Data and Strategic Analytics to ensure alignment on data practices, platform integration, and measurement strategies.
• Manage the development and maintenance of data pipelines to ensure high-quality, accessible data across communications and marketing systems, including Salesforce and website analytics platforms.
• Build and maintain a centralized analytics infrastructure to support campaign performance tracking, operational planning, and strategic reporting.
• Develop and automate ETL workflows to move and transform data from platforms such as Salesforce and Google Analytics into Snowflake using tools like Fivetran, dbt, or custom SQL/Python scripting.
• Oversee integration of data from Google Analytics 4, CRM systems (e.g., Salesforce, Slate), email platforms, social media analytics, and project management tools.
• Ensure strong data governance practices, including data quality, documentation, access control, and compliance with university privacy policies (e.g., FERPA).
• Design and maintain interactive dashboards, scorecards, and reports using tools such as Tableau, Power BI, or Looker Studio.
• Conduct advanced analyses—including audience segmentation, A/B testing, attribution modeling, engagement scoring, and predictive modeling—to uncover insights and guide strategy.
• Translate complex data findings into clear, actionable recommendations to improve campaign performance, audience targeting, digital user experience, and resource allocation.
• Empower internal teams by educating stakeholders on interpreting dashboards, understanding KPIs, and applying data to daily workflows.
• Advise senior leadership on emerging trends, performance risks, and data-driven opportunities to inform divisional strategy and planning.
• Collaborate with and support the Senior Director, Organizational Excellence in advancing strategic data initiatives and aligning analytics priorities with broader divisional goals.
• Stay current with analytics tools, industry best practices, and trends in higher education communications, marketing, and digital strategy.

Director, Data and Analytics

• Translate Vanderbilt University’s institutional brand direction into clear messaging frameworks, narrative structures, and positioning guidance for use across communications and marketing efforts.
• Partner with the Vice Chancellor and senior leadership to interpret institutional priorities and ensure they are reflected consistently in messaging and communications.
• Maintain a clear articulation of Vanderbilt’s value proposition, messaging pillars, and institutional narrative for use across schools, departments, and initiatives.
• Ensure messaging reflects institutional priorities while remaining relevant to key audiences and external context.
• Develop and maintain the university’s messaging architecture, including institutional narrative, thematic messaging pillars, and proof points.
• Ensure messaging coherence across major institutional initiatives, campaigns, executive communications, and storytelling efforts.
• Translate complex institutional priorities into clear narrative frameworks that guide communications across schools, administrative units, and leadership.
• Support senior leaders in articulating Vanderbilt’s story in ways that align with institutional direction and messaging.
• Lead the development and execution of brand-focused initiatives that strengthen messaging clarity, institutional alignment, and consistent application of the university’s brand direction.
• Own and drive key brand programs, which may include:
• Development and rollout of messaging frameworks
• Institutional narrative alignment initiatives
• Brand education and enablement programs
• Creation and adoption of messaging toolkits and resources
• Cross-unit efforts to improve clarity and consistency of communications
• Define scope, sequencing, and success measures for brand initiatives, and work across the division to activate and implement them effectively.
• Partner with the Director, Enterprise Programs to ensure coordination with broader institutional initiatives and alignment with enterprise priorities.
• Lead institutional brand research initiatives, including perception studies, audience research, and competitive analysis.
• Interpret insights from brand tracking, focus groups, and market intelligence to inform messaging, narrative development, and communications priorities.
• Translate insights into practical guidance that improves messaging clarity and effectiveness across the division.
• Promote shared understanding of Vanderbilt’s messaging and narrative frameworks across schools, departments, and administrative units.
• Convene and support institutional alignment mechanisms (e.g., brand forums, leadership workshops, cross-unit convenings) that improve narrative alignment, reduce fragmentation of institutional messaging, and improve coherence across the university.
• Provide guidance to major institutional initiatives, ensuring alignment with Vanderbilt’s established messaging and narrative frameworks.
• Support senior leadership in maintaining coherence across high-visibility communications and engagements.
• Serve as the strategic brand partner across the division’s operating model capabilities:
• Align: Translate institutional direction into messaging frameworks and narrative guidance
• Create: Partner with creative leadership to translate brand strategy into visual and editorial expression.
• Activate: Ensure campaigns and communications reinforce Vanderbilt’s institutional messaging priorities.
• Enable: Collaborate with brand governance leaders to maintain standards and tools that reinforce brand consistency.

Director, Brand and Messaging

• Lead and manage the Integrated Communications team, fostering a culture of collaboration, accountability, and executional excellence.
• Integrate internal communications, research storytelling, routine crisis and issues communications, and operational executive messaging into a cohesive operating model.
• Oversee intake, prioritization, and workflow processes to ensure campus communications needs are met with speed, quality, and consistency.
• Establish clear standards for editorial quality, voice, tone, and message discipline across communications outputs.
• Provide coaching, feedback, and professional development for direct reports.
• Serve as a strategic and operational communications partner to administrative units across the university.
• Build and maintain trusted working relationships with leaders and operational teams to proactively identify communications needs and opportunities.
• Advise campus stakeholders on message framing, audience segmentation, timing, channel strategy, and implementation planning.
• Lead and coordinate complex, cross-functional communications initiatives that require alignment across academic and administrative units.
• Ensure communications across schools and central units are coordinated and consistent with messaging standards.
• Develop and maintain message frameworks, narrative priorities, and editorial standards that guide communications across the university.
• Lead development of annual and quarterly integrated communications plans aligned with institutional priorities and enterprise initiatives.
• Define prioritization frameworks to manage competing communications requests and ensure resources are allocated to the highest-impact initiatives.
• Anticipate potential reputational, operational, or stakeholder sensitivities and proactively incorporate mitigation planning into communications strategies.

Director, Integrated Communications

Strategy

• Reporting to the Assistant Vice Chancellor of Real Estate, the Manager of Strategic Initiatives is a key individual contributor within the Real Estate, Facilities, and Development (REFD) division
• This role will be engaged in complex, cross-functional strategic initiatives that advance the University’s real estate and development priorities
• Conduct financial and operational analysis to support strategic decisions
• Assist in evaluating real estate transactions
• Ensure timely, coordinated execution of initiatives across real estate team members, internal stakeholders, consultants, and external partners
• Serve as a central integrator for Real Estate across Facilities, Finance, Legal, Academic Affairs, and other university units

Manager of Strategic Initiatives

Research Scientist

• Assist in the systematic review of acquired agency policies to identify and document policy language and content using specified data collection instruments and processes.
• Participate in weekly lab meetings to assure consistent processes across Research Technicians and other members of the research team.
• Other duties as requested may include assisting with training and quality assurance, data cleaning, manuscript drafting, or research dissemination.

Research Assistant

Operations

• Manages the technology solutions for DAR which may include training, technical support, and oversight of the tools.
• Meet and collaborate with DAR staff to interpret business needs and assist in providing technical solutions to attain the users’ end goals.
• Learns capabilities of technology tools and helps department take advantage of full offerings of technology.
• Stay informed on new technology to assist in maximizing efficiencies and achieving departmental goals.
• Look beyond symptoms to uncover underlying causes of problems and identify ways to resolve them.
• Demonstrate a sense of ownership, focusing on and driving critical issues to closure.
• Demonstrate strong understanding of the Salesforce data to identify and elevate opportunities.
• Handle sensitive donor, parent, friend, and student information in the strictest confidence, according to departmental and institutional policies.
• Work cooperatively with Development and Alumni Relations colleagues.
• Maintain strong and effective relationships with Vanderbilt faculty and staff external to DAR.
• Perform other duties and responsibilities as assigned.

Director, VQ Operations

Software Engineer

• Design, code, test, and debug custom applications and integrations.
• Develop high-quality software solutions following best practices and coding standards.
• Perform unit testing and participate in code reviews to ensure code quality.
• Actively participate in project planning, requirement gathering, and analysis phases.
• Collaborate with stakeholders to define project scope, goals, and deliverables.
• Provide accurate estimates for development tasks and timelines.
• Mentor and provide guidance to junior developers, fostering their growth and development.
• Maintain and enhance existing applications to improve functionality and performance.
• Troubleshoot and resolve technical issues and bugs in a timely manner.
• The position includes rotating on-call duties for after-hours incident response and requests.

Application Developer

• Develop and execute strategic communications plans for major and principal giving initiatives, serving as a strategic adviser to DAR senior leaders and development officers.
• Serve as the primary development communications lead for assigned schools, colleges, and initiatives, building comprehensive plans and coordinating team resources to meet objectives.
• Create compelling materials to support major and principal giving efforts, including proposals, concept papers, talking points, one-pagers, and gift announcements.
• Identify and develop stories showcasing philanthropy's impact for publication across print, digital, website, and social media channels in collaboration with DAR and MarComm colleagues.
• Establish and maintain project management best practices for communications deliverables (one-pagers, brochures, digital assets) in partnership with project management leads.