USCIS

Senior Manager, B2B Content Strategist

USCIS

full-time

Posted on:

Location Type: Hybrid

Location: New York City • Illinois, New York • 🇺🇸 United States

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Salary

💰 $95,275 - $161,975 per year

Job Level

Senior

About the role

  • Develop and lead a global B2B content strategy aligned to key customer segments and corporate priorities.
  • Define tone, messaging, and audience journeys, including content for brand campaigns targeting asset managers.
  • Create and adapt thought leadership, articles, blogs, videos, podcast scripts, and social posts tailored to wealth and asset management professionals.
  • Build and manage a consistent editorial pipeline.
  • Partner closely with marketing, sales, research, editorial, and business units to ensure content relevance and alignment.
  • Use performance metrics and marketing intelligence to guide editorial planning and improve content impact.
  • Ensure all content meets regulatory standards and adheres to brand and content governance guidelines.

Requirements

  • 5+ years in B2B content strategy or content marketing, ideally in asset or wealth management.
  • Bachelor’s degree in marketing, journalism, English, or related field (MBA or CFA a plus).
  • Exceptional writing, editing, and storytelling skills.
  • Familiarity with content formats for digital, video, podcast, and social.
  • Strong analytical mindset with ability to translate insights into action.
  • Comfortable navigating a global, matrixed organization.
Benefits
  • 75% 401k match up to 7%
  • Stock Ownership Potential
  • Company provided life insurance - 1x salary + commission
  • Comprehensive health benefits (medical/dental/vision)
  • Potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages
  • Additional medical Wellness Incentives - up to $300-$600 annual
  • Company-provided long- and short-term disability insurance
  • Trust-Based Time Off
  • 6-week Paid Sabbatical Program
  • 6-Week Paid Family Caregiving Leave
  • Competitive 8-24 Week Paid Parental Bonding Leave
  • Adoption Assistance
  • Leadership Coaching & Formal Mentorship Opportunities
  • Annual Education Stipend
  • Tuition Reimbursement
  • Charitable Matching Gifts program
  • Dollars for Doers volunteer program
  • Paid volunteering days
  • 15+ Employee Resource & Affinity Groups

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B content strategycontent marketingwritingeditingstorytellingdigital content formatsvideo contentpodcast contentsocial media contentperformance metrics
Soft skills
analytical mindsetcollaborationcommunicationadaptabilitycreativitystrategic thinkingattention to detailproject managementleadershipproblem-solving
Certifications
Bachelor’s degreeMBACFA
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