Project Manager
Associations International
Paid Social Coordinator
URBN (Urban Outfitters, Anthropologie Group, Free People & Nuuly)
full-time
Posted on:
Origin: • 🇺🇸 United States • Pennsylvania
Visit company websiteJob Level
Junior
About the role
- Execute paid social campaigns across a variety of platforms
- Assist with campaign management and reporting across the global Free People program
- Monitor program performance and bring strategic optimizations to weekly team meetings
- Partner with Organic Social and Graphic Design teams to create and manage assets
- Work cross-functionally with Influencer and Organic Social teams to manage paid content programs
- Partner with Creative, Brand Marketing and Social Media teams on monthly campaign planning and execution
- Monitor the competitive landscape and keep the team informed on industry and platform news
- Partner closely with Digital Analytics team on reporting requests and test measurement
- Support new platform launches to further grow the channel
- Support the Social Media Manager in day-to-day paid social marketing programs and reporting
Requirements
- 1-2 years of digital marketing experience at a retailer or agency
- Knowledge of main social platforms (Facebook, Instagram, Tik Tok, Pinterest, Twitter & Snapchat)
- Ability to analyze marketing campaigns, determine measurable results and present recommendations and learnings
- Experience both developing and executing digital marketing strategies and tactics
- Data, technical focused individual with web analytics experience (Google Analytics experience preferred)
- Ability to be organized, task-oriented and work in a fast-paced environment
- Photoshop and Adobe Creative Suite experience a plus!
