Underdog Fantasy

Product Marketing

• Develop go-to-market strategy
• Lead marketing strategy around major sport moments
• Design and execute campaigns
• Act as the connective tissue between teams
• Build and manage launch plans

Product Marketing Manager

Marketing Operations

• Own the operational execution framework for the NFL launch once strategy and channel plans are finalized
• Build and maintain project plans, timelines, documentation, and operational playbooks
• Coordinate cross-functional stakeholders and manage campaign handoffs across marketing teams
• Drive accountability by ensuring channel owners complete deliverables on schedule and remove blockers as they arise
• Develop and maintain promotional and guerrilla marketing execution playbooks
• Create repeatable processes for launch readiness, campaign tracking, and operational reporting
• Establish measurement frameworks to track campaign health, milestones, and business outcomes throughout the season
• Monitor campaign performance against goals and support budget allocation and reallocation discussions as priorities evolve
• Identify operational risks early and proactively implement solutions to keep the launch on track
• Document processes and train internal team members to build long-term operational capability

Marketing Operations Manager

Associate

• Build and own relationships with prospective VIP players, driving growth of Underdog's premier VIP engagement program
• Grow a strong VIP user base in your assigned states and build lasting customer loyalty through direct, hands-on relationship management
• Run acquisition strategies that bring new players onto the platform and get them onboarded and engaged from day one
• Turn player activity data and feedback into concrete platform improvements and new growth opportunities
• Own the full player relationship — organizing local events, keeping up regular communication, and resolving escalations when they come up
• Apply Underdog's VIP policies and guidelines, with responsible gaming as a first principle in every interaction

VIP New Business Associate

Graphics Designer

• Bring the Underdog rebrand to life — translate evolving brand direction into executions that feel exciting, energetic, and unmistakably Underdog across social, paid, email, CRM, partnerships, and product touchpoints.
• Lead campaign design end-to-end — take projects from brief through delivery, owning the craft and pushing the visual bar at every stage.
• Flex across styles — move confidently between high-production campaign design and scrappy, UGC-native content that feels authentic and in-the-moment.
• Collaborate closely with Marketing and Product teams to bring personality, narrative, and visual consistency to creative assets across all channels.
• Upload assets to Frontify and ensure our brand library stays current and accurate for internal and external use.
• Bring a point of view — contribute ideas proactively and push work forward without needing to be pointed in a direction.

Senior Graphic Designer

Growth Marketing

• Own strategy, execution, pacing, and optimization across paid search and programmatic channels. Google UAC is your primary channel and where you're most at home. You'll also run Apple Search Ads, rewarded networks, and managed-service DSPs (Unity, Tapjoy, and similar)
• Be the in-house expert on Google's app campaign ecosystem: bidding strategy, audience signals, campaign structure, and how to push reps for what we actually need
• Manage partner relationships across search and programmatic, and hold DSP and network reps accountable to performance, ensuring clear expectations, accurate builds, and timely optimizations
• Lead the testing roadmap for search and programmatic channels, owning the evaluation and onboarding of new partners so Underdog stays at the cutting edge of what's working in app-based UA
• Translate MMP and backend data into clear performance narratives, budget recommendations, and executive-ready reporting
• Work closely with Analytics and Data Science to validate attribution, forecast accurately, and optimize toward LTV and pROAS targets
• Partner with Creative and Growth leadership to brief channel-specific creative concepts, and build a feedback loop between creative performance and spend decisions
• Monitor competitive UA activity, ad trends, and industry innovation to surface new growth vectors
• Support budget forecasting, channel planning, and monthly business reviews
• Over time, manage and develop a direct report, providing clear direction and coaching on campaign execution, reporting, and optimization

Senior Manager, User Acquisition

Accounting Manager

• Support month-end, quarter-end, and year-end close processes across regulated entities
• Prepare journal entries, account reconciliations, financial analyses, and supporting schedules
• Assist with regulatory reporting requirements, including preparation of supporting workpapers and schedules
• Support daily capital, liquidity, and customer fund reporting processes and related reconciliations
• Prepare and investigate daily trade, position, cash, and balance sheet reconciliations, ensuring timely resolution of reconciling items
• Partner with Accounting leadership to document, implement, and continuously improve accounting policies, procedures, and internal controls
• Support annual audits, regulatory examinations, and compliance reviews by preparing documentation and responding to requests
• Assist with tax reporting requirements and other regulatory reporting obligations
• Help design and improve scalable accounting and reporting processes as the business grows
• Identify opportunities for automation and process improvements to reduce manual work and increase operational efficiency
• Partner cross-functionally with Finance, Compliance, Operations, Product, and Engineering teams to support new products and business initiatives

Senior Accounting Associate

Business Operations

• Lead high-impact strategic initiatives across Underdog’s core business lines – including prediction markets and fantasy sports – translating ambiguous problems into clear recommendations for senior leadership
• Build and maintain financial models supporting high-stakes strategic and commercial decisions, including complex multi-party transactions and partnership structures
• Conduct rigorous analysis of market trends, competitor positioning, and customer behavior to surface actionable insights and inform long-range planning
• Own the development of strategic roadmaps, defining short- and long-term objectives and metrics to track progress against them
• Serve as a connective tissue between business units, synthesizing cross-functional inputs and ensuring alignment across product, finance, marketing, and operations
• Prepare board-level and executive-facing materials that distill complex analysis and trends into clear narratives
• Identify and evaluate new business opportunities, partnerships, and adjacencies that align with Underdog’s growth strategy

Senior Associate, Strategy – Business Operations

Product Manager

• Own the end-to-end market lifecycle — creation, management, grading, and settlement — across all Underdog prediction surfaces, so markets are accurate, timely, and operationally sound at scale.
• Centralize and orchestrate market data across Underdog Fantasy, Underdog Exchange, Crypto.com, and their respective RFQ market centers, making a complex multi-venue system feel coherent.
• Shape how markets are priced, structured, and evolved over time in close partnership with the Exchange team — this means getting into probability modeling and prediction market mechanics, not just surface-level product decisions.
• Own the live and in-game product experience from pre-game slate construction through real-time market updates, live line movement, and in-play editing as games unfold.
• Drive bet mix strategy using A/B tests and analytics — understanding what players are picking, why, and how to continuously improve market quality and engagement.