Senior Marketer – Global Expansion
Nuclei
Senior Lead, Vertical Marketing
Tubi
full-time
Posted on:
Origin: • 🇺🇸 United States • California, New York
Visit company websiteSalary
💰 $77,400 - $110,500 per year
Job Level
Senior
About the role
- Own the marketing strategy and execution for key verticals by creating content and programs that highlight Tubi’s value proposition to key stakeholders within these industries.
- Support the Sr. Manager, Vertical Marketing in developing scalable marketing frameworks and playbooks across additional verticals, collaborating on insights and opportunities that can be leveraged across industries.
- Build sales enablement materials, including pitch decks, one-sheeters, and talking points tailored to the needs of your assigned verticals.
- Partner with Sales and the Ad Solutions team to surface success stories, case studies, and use cases that support active conversations with advertisers.
- Contribute to cross-functional GTM planning by collaborating with Events, Creative, Product Marketing, and Research to bring campaigns and thought leadership to market.
- Help execute vertical-specific marketing activations such as webinars, conferences, or sponsorships, ensuring flawless delivery and follow-up.
- Monitor industry trends, advertiser behavior, and campaign performance to inform content and marketing tactics.
Requirements
- 4–6 years of experience in B2B marketing, media, or ad tech, ideally supporting Sales or industry marketing
- Understanding of the advertising ecosystem, particularly in digital or streaming video
- Strong storytelling and content development skills—able to distill complex ideas into clear and persuasive marketing materials
- Ability to manage multiple projects across teams, prioritizing effectively while keeping a high standard of quality
- Familiarity with Financial Services, Automotive and/or Entertainment industries a plus, but not required
- Comfortable working independently while contributing to a collaborative team environment
- Data-minded with the ability to connect qualitative insights and quantitative results to drive marketing outcomes
