Trulioo

Chief Marketing Officer

• Drive a comprehensive, forward-looking marketing strategy aligned to Trulioo’s growth objectives and commercialization roadmap.
• Lead the strategic shift to a modern, AI-first marketing operating model, embedding AI into campaign development, targeting, reporting, and execution.
• Establish persistent, consistent messaging that clarifies Trulioo’s voice and differentiates the platform.
• Align marketing tightly with Sales, Product, and GTM teams to ensure measurable commercial impact.
• Define clear performance metrics across SQLs, conversion, pipeline influence, and brand lift.
• Oversee brand development and guide the company toward a cohesive and potentially refreshed market identity.
• Ensure strong, consistent positioning across all marketing surfaces.
• Lead refinement of product and solution taxonomy to streamline commercialization and clarify value propositions.
• Drive executive alignment on messaging, including buyer personas and sector positioning.
• Lead targeted demand generation programs across digital, ABM, events, and integrated GTM sequences.
• Deliver demand reporting to ensure explicit outcomes and measurable actions.
• Optimize SEO, AEO, GEO, and digital visibility strategies.
• Develop and execute a content engine spanning owned, earned, and executive-generated content.
• Oversee creation of high-impact assets, including whitepapers, solution briefs, and sector use cases.
• Position Trulioo as a connected intelligence and risk signals leader in identity, fraud, and AI governance.
• Collaborate with Product leadership to develop clear go-to-market strategies.
• Support the commercialization of emerging AI-powered capabilities.
• Deliver compelling sales enablement materials, translating product capabilities into business outcomes.
• Lead global public relations efforts to elevate brand visibility.
• Develop strong relationships with media, analysts, and industry influencers.
• Guide crisis communications and reputation management.
• Build and lead a high-performing marketing organization.
• Recruit and develop leaders across Product Marketing, Demand Gen, Insights, Content, and Events.
• Embed AI tools and data intelligence into daily marketing workflows.
• Foster a culture of experimentation, measurable execution, and cross-functional collaboration.

Head of Marketing

Program Manager

• Own end-to-end execution of enterprise-level transformation programs.
• Break down large initiatives into structured, trackable workstreams with clear owners and deliverables.
• Build and maintain detailed program plans, dependency maps, RAID logs, and milestone trackers.
• Drive weekly execution cadences and enforce accountability across stakeholders.
• Escalate and resolve blockers quickly to maintain forward momentum.
• Align functional teams on priorities, sequencing, and resource allocation.
• Ensure clarity of scope and prevent scope creep through disciplined change control.
• Facilitate working sessions to resolve operational friction and decision bottlenecks.
• Track and manage cross-team dependencies to avoid delivery delays.
• Establish structured reporting mechanisms (dashboards, status reports, executive summaries).
• Lead program review forums and provide clear, concise updates to senior leadership.
• Monitor progress against KPIs, timelines, and budgets.
• Maintain visibility into risks, mitigation plans, and issue resolution.
• Support implementation of new systems, tools, workflows, or operating models.
• Partner with business leaders to transition initiatives from project phase to steady-state operations.
• Ensure adoption plans are in place and measurable outcomes are achieved.
• Identify inefficiencies and drive continuous improvement post-launch.
• Track tangible business outcomes (efficiency gains, cycle time reductions, cost savings, revenue enablement, risk reduction).

Program Director

Account Executive

• Identify, develop, and close new revenue opportunities with enterprise clients across key identity and risk use cases.
• Lead multi-threaded, consultative sales cycles that engage multiple levels of decision-making within the buying center—from executives and compliance leaders to product, fraud, and technology stakeholders. Translate complex compliance and fraud-prevention challenges into actionable solutions that deliver business value.
• Become an expert on the onboarding, risk, fraud, and credit domains, as well as Trulioo’s product portfolio, value propositions, and differentiators in each space.
• Partner with Solutions Consulting, Product, and Customer Success teams to deliver tailored solutions that drive long-term value and customer retention.
• Approach your work with drive, ownership, and self-starting energy, consistently meeting and exceeding pipeline and revenue goals.
• Engage your stakeholders with energy and authenticity — you are emotive, charismatic, and able to build excitement and trust at every level of the customer organization.
• Forecast accurately, maintain disciplined pipeline management in Salesforce, and drive accountability across the sales process.
• Represent Trulioo at select industry events, webinars, and customer forums to elevate brand and solution awareness.

Enterprise Account Executive – EMEA

General Counsel

• Negotiate and manage complex commercial agreements across a global customer and supplier base.
• Provide clear, sound, timely and practical legal advice to internal stakeholders.
• Collaborate with internal teams to structure and negotiate new business deals.
• Exercise sound judgment on when to make independent decisions and when to seek guidance.
• Identify opportunities to improve standard agreements and processes to increase efficiency and consistency.
• Stay up to date on current laws and best practices as they relate to Trulioo to mitigate risk.

Legal Counsel, Commercial

Sales

• Develop and execute the EMEA sales strategy aligned to company growth objectives, target segments, and product roadmap.
• Translate ARR and bookings targets into territory, segment, and rep-level plans with clear quotas and activity expectations.
• Own pipeline creation, progression, and conversion; ensure accurate forecasting and predictable delivery of quarterly and annual goals.
• Use data to continuously refine territory design, coverage models, and sales motions to improve win rates and shorten sales cycles.
• Build, lead, and develop a world-class sales team, including account executives and outbound/SDR resources.
• Recruit and retain top talent; establish a high-performance culture grounded in accountability, coaching, and continuous improvement.
• Implement clear operating rhythms (QBRs, forecast calls, deal reviews) that drive execution discipline and performance.
• Mentor and uplevel sales leaders to effectively run their businesses and develop succession depth.
• Personally engage on strategic opportunities, executive-level negotiations, and key customer relationships across EMEA.
• Partner with Customer Success on expansion, renewals, and executive sponsorship for top accounts.
• Ensure rigorous MEDDIC/enterprise sales best practices across discovery, solutioning, proposal, and commercial negotiation.
• Serve as an escalation point for major accounts and complex commercial or contractual issues.
• Partner with Marketing to align on ICPs, campaigns, lead quality, and pipeline targets by segment and region.
• Collaborate with Product and Product Marketing to refine positioning, pricing, and packaging in response to buyer feedback and competitive dynamics.
• Provide structured, data-backed insights from the field to influence roadmap and GTM priorities.
• Align closely with Revenue Operations on territories, compensation plans, reporting, and tooling (CRM, enablement, forecasting).
• Own regional forecast accuracy, pipeline health metrics, and sales productivity KPIs; communicate performance to the executive team and Board as needed.
• Define and enforce sales processes, CRM standards, and inspection mechanisms to ensure data quality and visibility.
• Partner with Finance on planning, budgeting, compensation design, and scenario modeling for the EMEA business.
• Monitor market trends and competitive landscape; identify new vertical, product, or partnership opportunities.

Head of Sales – EMEA

Enterprise Account Executive – North America

Revenue Operations

• Own GTM performance analytics: Build and maintain reporting and dashboards across the full funnel — Marketing, Sales, and Customer Success — to measure pipeline health, conversion rates, win/loss, churn, and customer expansion.
• Deliver actionable insights: Analyze bookings, pipeline, and revenue trends to identify performance drivers and inform forecasting, planning, and strategic decisions.
• Support forecasting and target setting: Partner with GTM and Finance teams to develop bookings, expansion, and retention targets by region, segment, and product.
• Advance data quality and governance: Collaborate with Revenue Systems and Process teams to enhance data hygiene, integrity, and reporting automation.
• Create target account lists for new markets and verticals: Leverage firmographic, technographic, and intent data to identify and prioritize high-potential accounts; operationalize account lists in Salesforce and coordinate with Marketing and Sales for execution.
• Enable executive reporting: Prepare recurring and ad hoc reports for Leadership, Executive, and Board reviews to highlight performance metrics, trends, and insights.
• Contribute to incentive design: Support quota planning and commission calculation processes to ensure accurate, transparent performance measurement.
• Drive GTM efficiency: Evaluate funnel conversion, campaign ROI, and deal cycle metrics to uncover opportunities for process optimization and growth acceleration.
• Champion data culture: Promote data literacy across GTM teams by translating complex analyses into clear, actionable insights.

Senior Revenue Operations Analyst

Payroll

• Prepare and administer full-cycle semi-monthly salaried payroll for North America
• Prepare and reconcile payroll registers, reports, and general ledger entries, partnering with Finance to ensure accurate accounting
• Perform benefit reconciliations and process retirement plan remittances (401(k), RRSP) in a timely and accurate manner
• Ensure compliance with applicable payroll legislation across North America, including taxes, garnishments, and statutory deductions
• Support month-end, quarter-end and year-end activities, including T4s, W-2s, ROEs, benefits reporting, and regulatory filings (WCB, Employer Health Tax)
• Support internal and external audit requests, providing documentation and reconciliations as required
• Maintain payroll documentation, controls, and process improvements to ensure operational efficiency and compliance

Payroll Administrator

• Develop and execute the North America sales strategy aligned to company growth objectives, target segments, and product roadmap.
• Translate ARR and bookings targets into territory, segment, and rep‑level plans with clear quotas and activity expectations.
• Own pipeline creation, progression, and conversion; ensure accurate forecasting and predictable delivery of quarterly and annual goals.
• Use data to continuously refine territory design, coverage models, and sales motions to improve win rates and shorten sales cycles.
• Build, lead, and develop a world‑class sales team, including account executives and outbound/SDR resources.
• Personally engage on strategic opportunities, executive‑level negotiations, and key customer relationships across North America.
• Partner with Marketing to align on ICPs, campaigns, lead quality, and pipeline targets by segment and region.

VP, North America Sales

Platform Engineer

• Assist in building and maintaining data ingestion and transformation pipelines from internal and external data sources.
• Learn to design data models for SQL, NoSQL, and modern data stores (e.g., vector or graph databases).
• Support efforts to integrate and test ML models for tasks like entity resolution, semantic enrichment, and similarity search.
• Work with senior engineers to optimize data workflows, monitor data quality, and improve pipeline performance.
• Contribute to documentation, testing, and experimentation around new data tools and techniques.
• Collaborate with data scientists and software engineers to deliver reliable, scalable data solutions.

Junior Data Platform Engineer

• Drive new business - Manage the full acquisition cycle, identifying and pursuing new opportunities while strategically growing relationships within target accounts
• Develop stakeholders relationships - Build trusting relationships with senior stakeholders by understanding and foreseeing how our products meet their needs and create value.
• Pipeline development - Work closely with Marketing, Revenue Operations, & Sales Development to target sales campaigns and events to drive pipeline creation.
• Lead complex sales cycles - Manage all opportunities through the sales cycle while balancing conversion and longer term business opportunities.
• Product demonstrations & evaluations - Coordinate prospective & current customer evaluations of Trulioo working closely with solution consulting and other product experts, performing demos and using mutual project plans.
• Internal collaboration & communication - Work cross-functionally with leadership, product, and other teams to deliver value-driven solutions.