Trainline

Director

• Setting the vision & strategy for New Verticals & Ads for Product & Tech, aligning with Trainline’s long-term growth and monetisation goals
• Building and scaling a portfolio of travel-adjacent products (such as mobility, insurance, attractions) that integrate seamlessly into customers’ journeys
• Helping craft the ads platform proposition – from placements and targeting to measurement and monetisation
• Driving experimentation and learning, using research, market signals and rapid iteration to test, validate and scale
• Partnering cross-functionally with Commercial, Engineering, Design, Marketing, Legal and Data Science to deliver customer-centric, compliant experiences
• Leading and inspiring a growing product team (5 Product Managers) and setting high standards across a 60–65+ person organisation
• Being the voice of New Verticals & Ads at senior levels, influencing decision-making, securing investment and shaping monetisation strategy

Product Director, New Verticals

Data Analyst

• Trainline: European rail app enabling travellers to find and book tickets across carriers and fares
• Data Analytics central to product, embedded across cross-functional product and marketing teams
• Drive insights into product usage, user monetisation and user behaviour to set product strategy
• Create focus and accountability by setting metrics, goals, and feeding insights into decision making
• Own the full product analytics lifecycle in an embedded product team
• Deep-dive into user behaviour, uncover friction points, and size opportunities
• Define north star metrics, primary KPIs, and guardrails for features and experiments
• Design, execute and analyse A/B tests using sound statistical principles (MDE, power, duration, etc)
• Translate findings into clear, actionable recommendations to help drive product strategy
• Build data models and pipelines with support from Data Engineering and Data Scientists
• Collaborate with Design and UX to understand how changes impact customer experience

Product Data Analyst

SEO Marketing

• 12 month Fixed Term Contract (ideal start December 2025)
• Own technical SEO/GEO globally to drive Trainline's organic performance
• Work alongside Growth, Tech and Product to implement scaled solutions
• Shape, execute and own global technical strategy to solve complex SEO and GEO problems
• Use large-scale data analysis to identify optimisation opportunities with commercial impact
• Implement complex indexation and crawlability solutions to improve Organic Search performance
• Stay abreast of industry changes and provide expert viewpoints to stakeholders
• Utilise AI and LLM knowledge to enhance processes and identify optimisation opportunities
• Troubleshoot website issues and proactively monitor/fix website bugs

Technical Organic Search Manager

Product Designer

• Trainline: enables millions of travellers to find and book the best value rail and coach tickets via app, website and B2B channels
• Support development of Trainline's monetisation vision and translate it into a world-class customer experience
• Hands-on role exploring and validating new disruptive ideas and shipping web & app experiences to accelerate commercial growth
• Ensure monetisation initiatives (ads, partnerships, ancillaries) prioritise user value
• Lead design across a 70-strong Monetisation squad spanning Product, Data, Engineering and Commercial
• Partner with Research and Data Science to use data and experimentation to assess and optimise design impact
• Lead end-to-end design process delivering innovative features and visually polished solutions
• Directly shape wider product strategy for Monetisation and how Trainline sells value to users

Product Director, New Verticals

Product Data Analyst

Technical Organic Search Manager

Lead Product Designer – Monetisation