GTM Strategy & Operations – EMEA Lead
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Senior Manager, GTM
Trainline
full-time
Posted on:
Location Type: Hybrid
Location: London • 🇬🇧 United Kingdom
Visit company websiteSalary
💰 £75,000 - £85,000 per year
Job Level
Senior
Tech Stack
Go
About the role
- Lead the execution of the UK and Foreign Travel Go to Market plans
- Turn strategy into action by translating commercial goals into cohesive, high impact campaigns
- Drive end to end delivery from strategic planning and kick offs to post launch reviews
- Manage creative operations by leading GTM Studio briefings
- Own internal alignment, keeping teams across commercial, growth, brand, PR, studio, product, data and supply working in sync
- Collaborate with partners, working with carrier marketing teams to launch joint campaigns
- Maximise owned channels by delivering effective app merchandising spots
- Balance dual markets, executing with precision in the UK while shaping new GTM approaches in Foreign Travel
- Champion continuous improvement, driving efficiency and encouraging experimentation
Requirements
- Proven experience delivering high impact marketing campaigns
- Strong commercial mindset, comfortable with PCAs and modern marketing measurement
- Excellent communication and cross functional collaboration skills
- Highly organised and adaptable, able to manage multiple priorities across markets and teams
- International experience is a bonus but not essential
Benefits
- private healthcare & dental insurance
- generous work from abroad policy
- 2-for-1 share purchase plans
- EV Scheme to further reduce carbon emissions
- extra festive time off
- excellent family-friendly benefits
- career growth with clear career paths
- personal learning budgets
- regular learning days
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing campaignsstrategic planningcampaign executionapp merchandisingcommercial goalsPCAmarketing measurement
Soft skills
communicationcross functional collaborationorganisational skillsadaptabilityefficiencyexperimentation
