Trading Technologies

Director of Marketing

Trading Technologies

contract

Posted on:

Origin:  • 🇬🇧 United Kingdom

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Job Level

Lead

Tech Stack

WordPress

About the role

  • Work closely with the wider Marketing team in partnership with Sales and Product Management to drive awareness of TT’s product offering and generate sales leads
  • Report to the EVP and Chief Marketing and Communications Officer in Chicago and collaborate with London, U.S. and India teams on design and production of materials
  • Lead product marketing including go-to-market campaign strategies and customer communications to drive upsells and cross-sells, with focus on futures and options and trade surveillance
  • Curate, create and manage social media content with a primary focus on LinkedIn and report associated performance metrics
  • Design and execute targeted email marketing campaigns to drive new demand, nurture leads and cross-sell, including monthly customer newsletters
  • Manage development and segmentation of marketing lists for targeted campaigns
  • Track and report on key marketing metrics, including ROI and customer engagement
  • Plan and coordinate in-person and virtual events, trade shows and conferences, managing logistics and budget
  • Deliver content including blog posts, brochures, sell decks and customer use cases
  • May lead go-to-market campaigns for FX and fixed income product expansions during the 12-month period

Requirements

  • 10+ years experience in marketing for a SaaS technology vendor and/or financial services firm in listed derivatives, fixed income or FX
  • Strong knowledge of capital markets and financial instruments is required
  • Experience of marketing automation and content management platforms, including Pardot, Salesforce and WordPress
  • Exceptional written and verbal communication skills
  • Creative thinker with strong problem-solving skills and attention to detail
  • London-based candidates are preferred, but will consider highly qualified candidates in Chicago
  • Ability to primarily work in the office–with a minimum requirement for three days in office
  • Limited travel may be required