Trackforce Valiant + TrackTik

Marketing

• Architect and evolve a global demand generation framework that accelerates qualified pipeline creation and revenue growth across MM and Enterprise segments.
• Lead, mentor, and scale a high-performing team across digital, ABM, campaign, content, and marketing operations disciplines.
• Partner with the CEO, CRO, CCO, and VP Product Management to define investment priorities, pipeline targets, and integrated GTM plans.
• Own the global content strategy and resources, establishing a content engine that delivers persona-targeted, funnel-aligned assets including thought leadership, white papers, customer stories, product explainers, and executive briefings.
• Build a content center of excellence to ensure message consistency across regions, products, and buyer stages.
• Partner closely with Product Management and Product Marketing to translate product innovation and use cases into compelling content and demand programs.
• Drive integrated, multi-touch campaigns across CSOs, CFOs, and Operations leaders in both Guarding Services and Corporate Security segments.
• Deploy account-based marketing (ABM) strategies for top enterprise targets using intent data, personalized journeys, and buying-group orchestration.
• Implement scalable lead scoring, routing, and handoff models in collaboration with RevOps to maximize velocity and conversion.
• Oversee all digital performance marketing — SEO, SEM, paid social, retargeting, and programmatic — to ensure optimal CAC efficiency and ROI.

Vice President – Marketing

Account Executive

• Own and close small land (new logo) and small expansion / upsell opportunities within assigned Strategic accounts.
• Execute short-to-medium sales cycles independently, from discovery through close, including pricing, proposal creation, and contract coordination.
• Accurately qualify opportunities and route larger, more complex deals to the assigned Account Executive.
• Partner closely with 2–3 Strategic Account Executives to support large, complex Enterprise sales cycles.
• Assist with account research, stakeholder mapping, deal strategy, meeting preparation, follow-ups, and proposal support.
• Conduct outbound prospecting into named Enterprise prospect accounts via phone, email, and sales engagement tools.
• Drive outbound activity into existing customer accounts to identify expansion, cross-sell, and upsell opportunities.
• Maintain accurate pipeline, opportunity stages, and forecasting in Salesforce.
• Work closely with Marketing to leverage campaigns, account-based initiatives, and outbound messaging.

Inside Sales Representative – Strategic Sales

Engineering Manager

• Define and enforce the technical vision and architectural roadmap across multiple product functions (mobile, scheduling, time/attendance, reporting, integrations).
• Modernize legacy components while ensuring continuity and stability for enterprise customers.
• Champion secure-by-design and performant systems; drive a shift to observability-first engineering.
• Establish a technical foundation for AI services, vector stores, data pipelines, and scalable inference infrastructure.
• Implement guardrails for responsible AI use: data privacy, model validation, auditability, and customer-facing transparency.
• Own predictable delivery—quarterly planning, execution, quality, and release cadence.
• Build and scale engineering processes that balance speed with stability (LEAN, CI/CD, trunk-based development, etc.).
• Reduce technical debt with a clear, measurable investment plan.
• Drive end-to-end delivery for AI features—from experimentation to product ionization—with clear KPIs and success metrics.
• Lead and grow a multi-disciplinary engineering organization (backend, frontend, mobile, QA).

Vice President – Marketing

Inside Sales Representative – Strategic Sales

VP of Engineering