Together Group

Account Director, Lifestyle – Travel & Hospitality

Together Group

full-time

Posted on:

Origin:  • 🇺🇸 United States • California

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Salary

💰 $100,000 - $105,000 per year

Job Level

Lead

About the role

  • Lead luxury travel/hospitality accounts for PURPLE's LA office
  • Develop and execute strategic integrated media, event, and influencer campaigns
  • Lead client programs and campaigns from planning to execution within budget including new hotel launches
  • Event conception and management
  • Collaborate across agency divisions and offices to leverage network-wide expertise
  • Manage client benchmarks and deliver strong media coverage; serve as trusted strategist and expert voice
  • Produce high-quality internal and external communications content
  • Manage, mentor, and motivate junior team members; support staff development and day-to-day operations
  • Proactively propose new business ideas, create proposals, and pitch; heavily involved in new business
  • Strategize, execute, and manage global media relations across lifestyle, travel, fashion, and business media
  • Integrate cultural programming into strategy and ensure successful execution of press and social media campaigns, special events, retail collaborations, and other deliverables.

Requirements

  • 4-6 years of travel/hospitality public relations experience at a PR agency
  • A track record of success opening new hospitality venues (hotels/restaurants) and generating consistent ongoing media coverage
  • Familiarity with the luxury market and clientele
  • Ability to be very nimble and work efficiently and effectively in a fast-paced environment
  • Integrated communications campaign conception beyond traditional media
  • Articulates ideas succinctly and is comfortable with public speaking and presentations
  • Superior high-level media contacts across broadcast, print and online media
  • A “proactive” attitude and team mentality and experience leading a team
  • Excellent written and verbal communication skills
  • Exceptional problem-resolution skills, including the ability to think creatively and outside the box
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