Thermo Fisher Scientific

Digital Search & Media Manager

Thermo Fisher Scientific

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇬🇧 United Kingdom

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Job Level

SeniorLead

About the role

  • Lead SEM account management, bid optimization, and performance tracking for paid search and Product Listing Ads (PLAs)
  • Manage and optimize third-party advertising channels, including Facebook Ads, LinkedIn Ads, and Criteo
  • Ensure alignment of SEM and Display advertising with the Corporate Digital Marketing strategy
  • Integrate third-party advertising channels into an Omni-channel marketing platform
  • Deliver insightful analytics and post-campaign performance reports to improve future planning
  • Develop new demand generation channels and advance digital marketing capabilities
  • Anticipate future needs in personalization, Omni-channel delivery, and automation
  • Identify and evaluate new digital marketing opportunities through data analysis and market insights
  • Support internal and external communication initiatives to drive awareness of the fishersci.com platform
  • Collaborate with the Director of Digital Marketing and eBusiness to refine and articulate the digital strategy

Requirements

  • Master’s degree in Marketing, Communications, Business, or equivalent professional experience
  • Proven experience (10+ years) in SEM management and digital advertising oversight
  • Strong understanding of digital marketing platforms, including marketing automation, predictive marketing, and ad targeting tools
  • Demonstrated success in SEO and AEO activities and lead qualification programs
  • Excellent analytical, communication, and presentation skills
  • A self-starter who is motivated, independent, and able to lead across teams without direct authority
Benefits
  • pension
  • private health care
  • annual bonus
  • insurance

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
SEM managementbid optimizationperformance trackingdigital marketingSEOAEOdata analysisdemand generationmarketing automationad targeting
Soft skills
analytical skillscommunication skillspresentation skillsself-starterindependentleadershipcollaborationmotivation
Certifications
Master’s degree in MarketingMaster’s degree in CommunicationsMaster’s degree in Business
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