INDEX Corporation

Emailing Manager

INDEX Corporation

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇬🇧 United Kingdom

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Job Level

JuniorMid-Level

About the role

  • Campaign Management: Design outreach B2B campaigns based on the company’s goal, our target audience and ideal client profile, with the goal of generating meetings for our sales pipeline to convert into customers
  • Email Automation: Implement and manage email automation workflows, reply to emails, handle objections, manage lead nurturing sequences and drip campaigns to enhance customer engagement and guide leads through the sales funnel
  • Setting Appointments: Arrange meetings or calls between qualified leads and sales representatives
  • Record Keeping: Maintain accurate records of lead interactions in CRM systems
  • A/B Testing and Optimization: Conduct A/B tests on subject lines, content, CTAs, and other elements to continually improve email performance and increase open and reply-rates
  • Content Creation: Create engaging and personalized email content, optimize the scripts to ensure campaign efficiency and effectiveness
  • Data Analysis and Reporting: Provide regular reports on key emailing metrics, offering valuable insights and recommendations for improving campaign performance
  • Compliance and Best Practices: Ensure all email marketing activities comply with relevant regulations (e.g., CAN-SPAM, GDPR) and follow industry best practices. Monitor deliverability and demonstrate a deep understanding of how to avoid getting emails flagged as spam
  • Market Research: Stay up-to-date with email marketing trends, industry developments, and competitor activities to identify opportunities for improvement and innovation

Requirements

  • Proven experience (2+ years) in outreach/sales with a track record of successful campaign management and understanding customer needs
  • Proficiency in using any outreach tools such as Mailchimp, HubSpot or equivalent platforms
  • In-depth knowledge of email marketing best practices, deliverability, and engagement metrics is an advantage
  • Familiarity with lead generation strategies and tactics
  • Strong analytical skills to interpret email performance data and make data-driven decisions
  • Proficiency in using reporting tools to measure and communicate campaign effectiveness is an advantage
  • Excellent written communication skills, with the ability to pitch, follow up, work with objections, bring prospects to meetings
  • Demonstrated ability to work independently and manage multiple projects simultaneously
  • Understanding of email compliance regulations (e.g., GDPR, CAN-SPAM) and best practices is an advantage.
Benefits
  • Competitive earnings based on salary and commission
  • Company performance bonus paid twice a year at achieving company KPIs
  • Sport allowance
  • Work with international clients
  • Access to learning opportunities
  • Possibility to work remotely
  • "Great Place to Work" Certified Company

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
campaign managementemail automationA/B testingdata analysiscontent creationlead generationreportingemail marketing best practicescustomer engagementCRM systems
Soft skills
analytical skillswritten communicationindependent workproject managementobjection handling
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