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Growth Marketing

• Lead, execute, and profitably scale mobile user acquisition campaigns across Meta Ads, Google Ads, TikTok Ads, and other paid channels.
• Manage and optimize the complete acquisition journey, including ad creatives, messaging, landing pages, onboarding flows, trial conversions, and paywalls.
• Design structured experimentation frameworks to continuously test new audiences, markets, and creative approaches.
• Dive deep into data using tools like GA4, Firebase, or Adjust to analyze user journeys, cohorts, and performance bottlenecks.
• Continuously improve core metrics including CPI, CAC, ROAS, LTV, and marketing payback periods.
• Bridge the gap between marketing and product by working cross-functionally with Product, Creative, Engineering, and Analytics teams.

Middle/Senior User Acquisition Manager – Mobile Growth

Artificial Intelligence

• Own and scale user acquisition across any effective channel that works (SEO, Meta Ads, TikTok, Google Ads, Reddit, Influencers, UGC, etc.).
• Independently launch, test, and optimize campaigns or content strategies to bring in paying users.
• Analyze campaign performance and iterate based on data
• Propose your own KPI framework and acquisition metrics based on your experience

Growth Marketing Manager – AI EdTech

Product Manager

• Act as the primary lead for external development teams
• Define the high-level roadmap and requirements
• Oversee UAT (User Acceptance Testing)
• Work closely with the Head of Growth and Head of Engineering
• Continuously evaluate the performance and efficiency of external development teams
• Propose and prioritize new features based on market insights
• Continuously analyze and optimize the full user journey

• Own product strategy and roadmap across the full portfolio
• Prioritize investments for highest impact
• Build the product team from scratch
• Drive execution speed across dev teams
• Embed growth and monetization into the product
• Lead major launches from pipeline to market
• Establish product infrastructure for analytics and feedback

Director of Product

Lead Generation

• Визначення та уточнення ICP разом з BDM
• Пошук лідів у LinkedIn Sales Navigator та інших каналах
• Аналіз компаній і виявлення сигналів для персоналізації
• Кваліфікація LinkedIn-профілів
• Прогрів лідів до SQL і їх передача BDM
• Запити на з'єднання в LinkedIn + InMail
• Холодні email-розсилки
• Ведення follow-up
• Ручна персоналізація кожного повідомлення
• ICP-скринінг
• Handover SQL до BDM з брифом по ліду
• Внесення та підтримання даних у CRM
• Щотижневий звіт по воронці

Middle/Senior User Acquisition Manager – Mobile Growth

Growth Marketing Manager – AI EdTech

Product Manager

Director of Product

Junior Lead Generation Specialist