Product Manager, Magnetic Sensors
Littelfuse
Director, Marketing
SpringWorks Therapeutics
full-time
Posted on:
Origin: • 🇺🇸 United States • Massachusetts
Visit company websiteSalary
💰 $220,000 - $240,000 per year
Job Level
Lead
About the role
- Develop a deep understanding of disease state, market dynamics, unmet needs, and brand/competitive data to lead the development and evolution of market shaping and brand building initiatives.
- Develop and execute on brand strategies to engage with key stakeholders, including but not limited to HCPs and Patients, that drive differentiated and compelling value to market segments.
- Develop and execute brand strategies and campaigns through high-quality, high-impact/engagement, innovative promotional and educational initiatives including but not limited to core promotional materials, print and digital sales force tools, promotional and/or educational programming, media planning and other NPP approaches.
- Engage with Market Research colleagues, Sales leaders, field advisory teams, and cross-functional partners to seek input into strategic and tactical planning and gather feedback and/or measure effectiveness of marketing tactics.
- Demonstrate and develop strong relationships with key customers.
- Collaborate with Thought Leader Engagement and Digital/Multichannel engagement Leads to ensure optimal activation of promotional and educational strategies and tactics (e.g., KOL engagement planning, advisory activities, multi-channel roll out of campaigns).
- Independently and proactively identify strategic opportunities, build plans and execute against them.
- Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis.
- Define, track, and monitor key performance indicators for launch readiness and launch.
- Manage multiple projects and vendors and ensure high-quality and on-time delivery.
- Manage category/project budgets.
- Perform other duties and responsibilities as assigned.
Requirements
- Bachelor’s degree (business or related disciplines) required; MBA or other advanced degree preferred
- 9+ years of relevant pharmaceutical and/or biotechnology commercial experience
- 3+ years people leadership experience
- Launch and in-line marketing experience
- Tactical planning experience
- Brand planning experience
- Sales experience is preferred
- Rare disease and/or oncology experience is preferred
- Strong track record of influencing key stakeholders and leadership with and without authority
- Team player and strong track record of collaboration
- Strong sense of urgency and ability to organize, prioritize, activate and execute
- Model SpringWorks Leadership Principles to drive a collaborative function that embraces innovation and drives superior employee experience through growth management
- Embody the SpringWorks Values to act with empathy and humility to drive a culture that takes ownership and accountability for their individual and teams’ performance
- Strong interpersonal communication skills to collaborate with colleagues, stakeholders, and vendors effectively and clearly in a remote-hybrid work environment
- Ability to travel occasionally including overnight stay driven by business need
- This position must be able to work East Coast hours
