Sobi - Swedish Orphan Biovitrum AB (publ)

Brand Manager

• The role will lead the global disease state awareness and education (DSA/E) strategy for high‑visibility global brand (sHTG), shaping the market through insight‑led, unbranded campaigns, credible educational resources, and meaningful clinician engagement.
• Partnering across Medical, Market Access, Regulatory, Compliance, Legal and Finance, plus regional teams and affiliate commercial teams, you’ll turn insights into high‑quality programs that elevate clinical understanding, clarify patient pathways, and pave the way for successful adoption—while maintaining the highest standards of compliance.
• This is a senior individual contributor leadership role designed to own DSA/E and co‑lead launch‑critical workstreams, in close collaboration with the overall asset launch leadership.
• Define and continuously refine the global DSA strategy for sHTG—craft the evidence‑based narrative, identify knowledge gaps, and translate insights into omnichannel education that shapes understanding and treatment pathways.
• Embed DSA plans into the Global Commercialization Plan and annual brand planning, aligning with asset milestones and lifecycle priorities.
• Lead creation of unbranded campaigns, HCP learning journeys, modules, and toolkits (slides, leave‑behinds, videos, digital experiences); ensure scientific accuracy with Medical and external experts.
• Orchestrate efficient approval review and content governance using enterprise approval systems.
• Lead a globally orchestrated, omnichannel activation of disease‑state education—owning media strategy and purchasing (paid search, programmatic, social, endemic HCP channels) and the centralized creation of global master assets.
• Drive compliant localization, dissemination, and optimization with regions and affiliates to ensure consistent narrative, efficient spend, and measurable impact across markets.
• Partner with KOLs/HCPs to pressure‑test the story, co‑create education; ensure a consistent, compliant scientific narrative across channels and geographies.
• Build strong two‑way partnerships with regions and affiliates—capture local insights, adapt global assets, and upskill field teams through launch‑readiness training and clear playbooks.
• Own the commercial disease‑education presence at priority congresses: booth design and education, and scientific exchange in partnership with Medical and agencies.
• Commission and synthesize market research/analytic readouts to inform DSA decisions; define KPIs (awareness, reach, engagement quality, referral intent, content effectiveness) and optimize based on data.
• Manage the budget for DSA programs; forecast, track ROI, and reallocate for impact while operating to SOPs, industry codes, and corporate values.

Global Brand Director

• Lead the global disease state awareness and education (DSA/E) strategy for high‑visibility global brand (sHTG)
• Shape the market through insight-led, unbranded campaigns, credible educational resources, and meaningful clinician engagement
• Partner across Medical, Market Access, Regulatory, Compliance, Legal and Finance, plus regional teams and affiliate commercial teams
• Turn insights into high‑quality programs that elevate clinical understanding, clarify patient pathways, and pave the way for successful adoption while maintaining the highest standards of compliance
• Define and continuously refine the global DSA strategy for sHTG—craft the evidence‑based narrative, identify knowledge gaps, and translate insights into omnichannel education that shapes understanding and treatment pathways
• Embed DSA plans into the Global Commercialization Plan and annual brand planning, aligning with asset milestones and lifecycle priorities
• Lead creation of unbranded campaigns, HCP learning journeys, modules, and toolkits;
• Ensure scientific accuracy with Medical and external experts
• Orchestrate efficient approval review and content governance using enterprise approval systems
• Drive compliant localization, dissemination, and optimization with regions and affiliates to ensure consistent narrative, efficient spend, and measurable impact across markets
• Partner with KOLs/HCPs to pressure‑test the story, co‑create education; ensure a consistent, compliant scientific narrative across channels and geographies
• Build strong two‑way partnerships with regions and affiliates—capture local insights, adapt global assets, and upskill field teams through launch‑readiness training and clear playbooks
• Own the commercial disease‑education presence at priority congresses: booth design and education, and scientific exchange in partnership with Medical and agencies
• Commission and synthesize market research/analytic readouts to inform DSA decisions; define KPIs and optimize based on data
• Manage the budget for DSA programs; forecast, track ROI, and reallocate for impact while operating to SOPs, industry codes, and corporate values

• Lead the global disease state awareness and education (DSA/E) strategy for high‑visibility global brand (sHTG)
• Shape the market through insight‑led, unbranded campaigns, credible educational resources, and meaningful clinician engagement
• Partner across Medical, Market Access, Regulatory, Compliance, Legal and Finance, plus regional teams and affiliate commercial teams
• Turn insights into high‑quality programs that elevate clinical understanding, clarify patient pathways, and pave the way for successful adoption—while maintaining the highest standards of compliance
• Define and continuously refine the global DSA strategy for sHTG—craft the evidence‑based narrative, identify knowledge gaps, and translate insights into omnichannel education that shapes understanding and treatment pathways
• Lead creation of unbranded campaigns, HCP learning journeys, modules, and toolkits (slides, leave‑behinds, videos, digital experiences)

Director

• Inform and implement the HEOR strategy for assigned TA or product(s) across all SOBI commercial territories
• Be an integral part of the overall Global Patient Access group
• Work closely with in-country patient access leads
• Support Global HEOR business objectives and budgetary plans
• Identify, design, develop, and lead Global HEOR projects
• Closely monitor the changing healthcare and economic landscape
• Play a key role in Global HEOR business planning process
• Represent SOBI at external HEOR conferences and meetings

Director, Global HEOR

• Be the operational backbone for a high‑visibility global brand—coordinating plans, content, approvals, agencies, analytics, and affiliate enablement
• Partner daily with the global cross functional team, and regional/affiliate teams to turn strategy into high‑quality execution at pace
• Own day‑to‑day program management for priority brand initiatives: timelines, work‑back plans, and executive readouts
• Coordinate agencies and internal partners to deliver on time and on budget
• Support annual brand planning (incl. inputs to LRP, KPI tracking, budget stewardship, PO/invoice flow) and maintain version control for all master assets
• Coordinate the creation and refresh of global master assets (HCP materials, digital content, training decks, toolkits) in partnership with cross-functional team members and agencies; ensuring scientific accuracy and consistency
• Manage approval workflows and archives in enterprise systems (e.g., Veeva) to keep materials audit‑ready and cycle times efficient
• Build trafficking briefs, manage specs/tagging (UTMs), coordinate with media/creative agencies, QA live placements, and monitor in‑flight performance—supporting globally led activation across paid/owned/earned channels
• Maintain dashboards for campaign performance, content utilization, brand funnel health, and engagement quality; synthesize research and market/clinical insights into clear recommendations
• Localize and disseminate global toolkits; host office hours/enablement sessions; capture feedback from regions/affiliates to improve assets and guidance
• Coordinate the brand’s presence at priority congresses and events (content packs, logistics, and post‑event follow‑up)
• Ensure every activity adheres to SOPs, industry codes, and internal policies; model company values and ethical conduct in daily work

Global Associate Brand Director

• Inform and implement the HEOR strategy for assigned TA or product (s) across all SOBI commercial territories
• Be an integral part of the overall Global Patient Access group, securing tight liaison and collaboration with other members of the group, both globally and locally in-country
• Work closely with the in-country patient access leads to ensure that that country level health outcome and value tactical plans align with the global Patient Access strategic plans for each brand
• Support Global HEOR business objectives and budgetary plans with a 3-5 year perspective through HEOR evidence generation, synthesis, dissemination, communication and refinement
• Identify, design, develop, and lead Global HEOR projects including leading strategies for prospective and retrospective protocol development, economic models, scientific publications, and vendor supplied research proposals in assigned therapeutic area for both in-line and development products
• Closely monitor the changing healthcare and economic landscape to anticipate and address potential impact on the business
• Play a key role in Global HEOR business planning process that is aligned with the therapeutic area/product strategy and contribute to the brand Global Value Dossier in line with local HTA needs for the assigned therapy areas
• Represent SOBI at external HEOR conferences and meetings

• Be the operational backbone for a high‑visibility global brand
• Coordinate plans, content, approvals, agencies, analytics, and affiliate enablement
• Partner daily with the global cross functional team and regional/affiliate teams
• Own day‑to‑day program management for priority brand initiatives: timelines, work‑back plans, and executive readouts
• Support annual brand planning and maintain version control for all master assets
• Coordinate the creation and refresh of global master assets in partnership with cross-functional team members and agencies
• Manage approval workflows and archives in enterprise systems to keep materials audit‑ready
• Build trafficking briefs, manage specs/tagging, coordinate with media/creative agencies, QA live placements
• Maintain dashboards for campaign performance, content utilization, and brand funnel health
• Localize and disseminate global toolkits; capture feedback from regions/affiliates
• Coordinate the brand’s presence at priority congresses and events
• Ensure every activity adheres to SOPs, industry codes, and internal policies.

• This role will be the operational backbone for a high‑visibility global brand—coordinating plans, content, approvals, agencies, analytics, and affiliate enablement—while gaining hands‑on exposure to strategy through planning cycles, insight reviews, and cross‑functional forums.
• You’ll partner daily with the global cross functional team, and regional/affiliate teams to turn strategy into high‑quality, execution at pace.
• Own day‑to‑day program management for priority brand initiatives: timelines, work‑back plans, and executive readouts; coordinate agencies and internal partners to deliver on time and on budget.
• Support annual brand planning (incl. inputs to LRP, KPI tracking, budget stewardship, PO/invoice flow) and maintain version control for all master assets.
• Coordinate the creation and refresh of global master assets (HCP materials, digital content, training decks, toolkits) in partnership with cross-functional team members and agencies; ensuring scientific accuracy and consistency.
• Manage approval workflows and archives in enterprise systems (e.g., Veeva) to keep materials audit‑ready and cycle times efficient.
• Build trafficking briefs, manage specs/tagging (UTMs), coordinate with media/creative agencies, QA live placements, and monitor in‑flight performance—supporting globally led activation across paid/owned/earned channels.
• Maintain dashboards for campaign performance, content utilization, brand funnel health, and engagement quality; synthesize research and market/clinical insights into clear recommendations.
• Localize and disseminate global toolkits; host office hours/enablement sessions; capture feedback from regions/affiliates to improve assets and guidance.
• Coordinate the brand’s presence at priority congresses and events (content packs, logistics, and post‑event follow‑up).
• Ensure every activity adheres to SOPs, industry codes, and internal policies; model company values and ethical conduct in daily work.

• Responsible for the development, delivery and management of Global HEOR deliverables for the assigned Therapeutic Area (TA)
• Develop and lead health economic and outcomes projects that are innovative, medically relevant, scientifically valid and appropriately planned, managed, executed
• Lead effective collaborations with internal stakeholders by understanding medical and commercial needs and developing and implementing strategies that address these needs
• Be a key collaborator with external stakeholders and HEOR experts to ensure that SOBI sponsored Global HEOR initiatives are clinically relevant and support the needs of patients, health care providers and payers
• Inform and implement the HEOR strategy for assigned TA or product(s) across all SOBI commercial territories
• Work closely with the in-country patient access leads to ensure alignment between country level health outcome and value tactical plans and the global Patient Access strategic plans for each brand
• Support Global HEOR business objectives and budgetary plans with a 3-5 year perspective through HEOR evidence generation, synthesis, dissemination, communication and refinement
• Identify, design, develop, and lead Global HEOR projects including strategies for prospective and retrospective protocol development, economic models, scientific publications, and vendor supplied research proposals in assigned therapeutic area for both in-line and development products
• Monitor the changing healthcare and economic landscape to anticipate and address potential impact on the business
• Play a key role in Global HEOR business planning process that is aligned with the therapeutic area/product strategy and contribute to the brand Global Value Dossier in line with local HTA needs for the assigned therapy areas
• Represent SOBI at external HEOR conferences and meetings

• This role will be the operational backbone for a high‑visibility global brand—coordinating plans, content, approvals, agencies, analytics, and affiliate enablement
• Gain hands‑on exposure to strategy through planning cycles, insight reviews, and cross‑functional forums
• Partner daily with the global cross functional team, and regional/affiliate teams to turn strategy into high‑quality, execution at pace
• Own day‑to‑day program management for priority brand initiatives: timelines, work‑back plans, and executive readouts
• Coordinate agencies and internal partners to deliver on time and on budget
• Support annual brand planning (incl. inputs to LRP, KPI tracking, budget stewardship, PO/invoice flow) and maintain version control for all master assets
• Coordinate the creation and refresh of global master assets (HCP materials, digital content, training decks, toolkits) in partnership with cross-functional team members and agencies; ensuring scientific accuracy and consistency
• Manage approval workflows and archives in enterprise systems (e.g., Veeva) to keep materials audit‑ready and cycle times efficient
• Build trafficking briefs, manage specs/tagging (UTMs), coordinate with media/creative agencies, QA live placements, and monitor in‑flight performance—supporting globally led activation across paid/owned/earned channels
• Maintain dashboards for campaign performance, content utilization, brand funnel health, and engagement quality; synthesize research and market/clinical insights into clear recommendations
• Localize and disseminate global toolkits; host office hours/enablement sessions; capture feedback from regions/affiliates to improve assets and guidance
• Coordinate the brand’s presence at priority congresses and events (content packs, logistics, and post‑event follow‑up)
• Ensure every activity adheres to SOPs, industry codes, and internal policies; model company values and ethical conduct in daily work

• Support the Global Medical plan, including but not limited to the following deliverables: Manage engagement of global KOLs in the therapeutic area
• Contribution and/or review of external and internal training and training material
• Scientific input to scientific publications
• Support to cross-functional projects
• Development, review and approval of materials for scientific communication, publications and medical information
• Development of internal and external medical/scientific communication and education deliverables
• Review of Medical information materials
• Scientific review and quality control of non-promotional and promotional materials

Associate Director – Medical Affairs

• Help design and deliver impactful training programs to elevate the knowledge and capabilities of customer-facing teams, including Field Sales, Account Managers, and Infusion Educator roles
• Coordinate & facilitate new hire training (virtual and live)
• Develop, implement, and facilitate training programs and workshops as required for National Sales and Plan of Action (POA) Meetings
• Identify learning gaps and create effective content that improves the desired outcome for our field teams in partnership with Director, Commercial Effectiveness & Training
• Manage the processes associated with the Medical, Legal and Regulatory review for appropriate training assets
• Perform other duties as assigned

Associate Director, Commercial Effectiveness – Training

Operations

• Work with key internal and external stakeholders to ensure appropriate channel management and distribution solutions for a best-in-class distribution network.
• Manage the ongoing business relationship with Sobi’s third-party logistics providers (“3PL”).
• Oversee the 3PL function requires working cross-functionally to drive issue resolution and continuous improvement of processes.
• Responsible for implementation of strategies that bring value to Sobi and its Trade channel customers.
• Excel at working cross-functionally and collaboratively with many internal stakeholders including, but not limited to, Order Fulfillment, Supply Chain, Logistics, Finance and Quality.
• Account Management to ensure operational flow of order activities between 3PL and distribution centers/trading partners in North America.
• Management of day-to-day operations of the 3PL and the services it provides to Sobi, including, but not limited to coordination and oversight of inbound products and inventory; storage (warehousing); order processing and distribution; inbound and outbound logistics (shipment/transportation); pack outs, DSCSA, product damage and temp excursions, etc.
• Conduct scheduling and planning activity meetings to ensure product availability at 3PL meets direct customers’ needs; daily monitoring of direct customer orders and sales.
• Engage with Trade customers to address questions and resolve issues related to customer account set up and account maintenance, customer orders and 3PL shipment delays.
• Contract negotiations, implementation and oversight of contractual requirements.
• Ensure adherence to the operational components of the 3PL Distribution and Services Agreement.
• Partner with 3PL to identify appropriate shipping solutions (e.g., trucks/validated shippers, EPTN lanes) to deliver product successfully.
• Responsible for risk assessment and mitigation of Trade Order Fulfillment Processes of the 3PL and aligning them with Sobi’s standards and practices.
• Develop and implement performance requirements and reportable metrics for the 3PL to measure against Sobi’s standards for trade customer’s timely access to Sobi’s portfolio.
• Drive process improvements with the 3PL, including development of continuous improvement plans and fostering process improvement behaviors.

Director, Distribution Operations

Manager

• Support, coordinate and execute the market access pre-launch activities for Sobi’s pipeline and launch products in Germany
• Create innovative market access strategies and value-reflecting pricing strategies
• Development of AMNOG and EU-HTA dossier strategy in close collaboration with the Market Access New Products Lead DACH
• Prepare AMNOG dossiers including analysis and discussion of clinical trial results and their methodology
• Coordinate cross-functional workstream team and ensure preparation of appropriate AMNOG dossiers
• Support timely submission and best possible preparation and positioning for written statement and oral hearing processes with G-BA
• KOL engagement to support dossier strategy development, dossier preparation process and KOL support during oral hearing
• Engage with global team regarding EU-HTA dossier preparation
• Propose, coordinate and lead appropriate HEOR or RWE projects to inform pricing strategy
• Update regularly local and global cross functional teams on environment changes and potential consequences

Global Brand Director

Global Brand Director

Global Brand Director

Director, Global HEOR

Global Associate Brand Director

Director, Global HEOR

Director, Global HEOR

Global Associate Brand Director

Global Associate Brand Director

Director, Global HEOR

Global Associate Brand Director

Associate Director – Medical Affairs

Associate Director, Commercial Effectiveness – Training

Director, Distribution Operations

Market Access Manager