ShopBack

Chief Marketing Officer

• Develop and execute content strategies across all social channels (Meta, TikTok, and emerging platforms) to drive engagement, awareness, and conversion.
• Lead the content creation process from concept to publication - including video editing, copywriting, and production coordination.
• Maintain a consistent brand voice, tone, and aesthetic across all content.
• Collaborate with the Social Media Lead to plan and manage content calendars aligned with campaign launches, business objectives, and key marketing moments.
• Optimise content performance through analytics and insights, leveraging data to refine creative strategies.
• Engage with communities across social platforms, responding to comments and fostering meaningful audience interactions.
• Partner with designers, photographers, videographers, and talent to deliver high-quality, on-brand creative.
• Support influencer and user-generated content initiatives where relevant, ensuring alignment with broader marketing goals.
• Collaborate with internal stakeholders (e.g. brand, partnerships, and account teams) to integrate social content within larger marketing campaigns.
• Stay across emerging social media trends, formats, and platform updates to keep ShopBack’s content fresh and relevant.
• Experiment with new ideas to increase shareability, engagement, and paid performance.

Content Marketing Executive

Business Development Rep

• Manage the full sales cycle from sourcing to closing new CPG partnerships
• Build and maintain a healthy pipeline of mid-market and enterprise FMCG brands
• Use insights and data to design campaigns that deliver measurable sales growth for partners
• Educate and influence key stakeholders within marketing, media and category teams
• Partner with internal product, data and marketing teams to continuously improve Snap’s offer
• Help shape how Snap grows across categories and brands in its next phase

Senior Business Development Manager – CPG

Marketing Operations

• Work in tandem with the Campaign Manager to deliver effective campaigns.
• Responsible for the execution of marketing campaigns across multiple platforms.
• Coordinate the scheduling of onsite marketing assets to ensure optimal exposure for all deals secured by the Business Development team.
• Manage and maintain marketing assets across ShopBack’s ecosystem, including the app, website, and browser extension.
• Collaborate with the Graphic Design team to prepare campaign visuals and promotional materials.
• Assist in the execution of Customer Relationship Management (CRM) activities.
• Troubleshoot and proactively resolve operational issues in partnership with multiple stakeholders.
• Continuously optimise platform assets by monitoring performance metrics and user engagement.

Senior Marketing Operations Associate – Shift Hours

Marketing

• Assist in developing engaging content for blogs, newsletters, and social media channels.
• Support campaign planning and execution to drive brand awareness and engagement for paid marketing channels.
• Conduct market research on trends, competitors, and consumer behavior in the US market.
• Help manage and monitor digital campaigns (email, paid ads, and social).
• Track and report on marketing performance metrics to optimize effectiveness.
• Support content optimization initiatives.
• Assist in planning and organizing online/offline marketing events, including webinars, workshops, and community events.
• Coordinate logistics, vendor communication, and promotional activities.
• Provide day-to-day project support to the General Manager (GM).
• Assist with presentations, reports, and research as required.
• Contribute to cross-functional projects, ensuring deadlines and priorities are met.

Marketing Intern

• Lead creation and launch of online marketing campaigns that drive engagement and results
• Oversee and ensure flawless execution of onsite campaigns for a seamless user experience
• Conduct market research and experimentation to identify opportunities and implement best practices
• Analyze campaign performance metrics to uncover insights and drive continuous improvements
• Develop creative, hands-on solutions with a startup mindset to achieve measurable outcomes
• Partner with regional teams to ensure consistent and effective marketing content across channels
• Continuously test and innovate growth strategies through growth hacking and experimentation
• Collaborate with local and global teams to shape brand identity and deepen user connections

Campaign Marketing Manager

Social Media Manager

• Develop and execute media plans across digital channels both Internal and external (Facebook, Google, TikTok, programmatic, etc.) to meet online paid marketing media strategies.
• Source, evaluate, and manage KOLs/influencers to support campaigns, ensuring brand alignment and measurable impact.
• Manage budgets, forecasts, and pacing to ensure efficient use of spend.
• Analyze media performance, optimize campaigns, and provide actionable insights to maximize acquisition performance.
• Collaborate with campaign marketing, creative, and business development teams to align media strategy with campaign or merchant objectives.
• Build and maintain relationships with KOLs, media vendors, agencies, and partners.
• Prepare reports and present campaign performance to management.

Social Media Associate

Frontend Engineer

• Develop and maintain scalable frontend applications and browser extensions, ensuring high performance and compatibility across platforms such as Chrome, Edge, Firefox, and Safari.
• Build features that can reach millions of users, driving significant traffic and contributing directly to company growth.
• Collaborate with backend engineers, product managers, and designers to align on product goals, integrate APIs, and deliver a seamless user experience.
• Write clean, maintainable, and testable code while conducting peer reviews to ensure adherence to best practices and high standards.
• Continuously monitor and optimize application performance, staying updated with the latest frontend technologies and best practices.

Senior Software Engineer, Frontend

Operations

• Ensure smooth execution of critical operational processes in ShopBack’s Online Cashback business.
• Perform day-to-day tasks, investigate issues, and coordinate planning processes.
• Input deals information (e.g., upsizes, promotions, ad sales) into ShopBack systems (Salesforce, Needle).
• Coordinate with internal and external stakeholders to ensure the correctness of deal info.
• Ensure all Terms and Conditions are clear and accurate.
• Identify and resolve operational errors promptly and collaborate to find and fix root causes.
• Support Sales team in maintaining merchant relationships and providing proof of exposure.
• Propose and implement process improvements, including automation, to increase Sales Operations productivity.
• Support local/regional projects as needed.

Sales Operations Intern

Product Designer

• Improve browsing and discovery: shape home screen, rewards, and redirects for smoother user experience.
• Reward as a Platform, product polish, and funnel optimisation on both web and app.
• Maintain and contribute to ShopBack design system and design operations.
• Research user insights using appropriate methods to identify problems and solutions.
• Craft elegant user interfaces and reusable patterns.
• Design for diverse users across 11-13 markets, creating scalable, cross-market solutions.
• Use data and user feedback to drive design decisions and experiments.
• Champion user needs and propose experience improvements.
• Define product roadmap priorities in collaboration with product teams.
• Collaborate daily with product managers, engineers, data and research experts, marketing, and business leaders.

Senior Product Designer

Machine Learning Engineer

• Utilize Machine Learning to enhance products and improve the shopping experience for users and merchants (recommendations, personalization, risk, fraud detection, search, etc.)
• Be a subject matter expert in a specific ML domain while maintaining a solid understanding of product and user challenges
• Navigate and resolve ambiguous problem definitions effectively with or without Product Manager support
• Understand critical business and product metrics, apply the right tools and technologies, and drive efforts to positively influence those metrics
• Foster a fast-paced, high-iteration experimental culture to test and refine solutions quickly
• Work effectively with cross-functional partners and stakeholders to set and achieve optimal outcomes
• Continuously explore and learn the latest technologies in the industry

Senior Software Engineer, Machine Learning

Product Manager

• Own and evolve identity-related journeys — from login and account access to recovery and security — ensuring they are secure, intuitive, and scalable.
• Optimise how users view, manage, and understand their cashback — improving clarity, reducing support friction, and helping users feel confident about their rewards.
• Improve how users find and act on information across the platform — particularly within search and account tools — focusing on speed, clarity, and conversion outcomes.
• Elevate the quality of search through smarter ranking, contextual suggestions, and intent-based personalisation — including zero-state experiences.
• Deliver consistent and context-aware experiences across app, web, and browser extension while tailoring UX to each surface.
• Identify and improve key lifecycle moments across activation, re-engagement, and high-frequency usage to drive retention.
• Leverage qualitative and quantitative insights to uncover pain points, validate hypotheses, and make high-impact decisions that guide roadmap priorities.
• Work closely with engineering, analytics, design, and business teams to launch high-quality features at scale.
• Define and communicate a clear vision for product areas — balancing near-term delivery with longer-term strategic investments.

Senior Product Manager

• Define and own the vision for AI-driven capabilities, aligning roadmap execution with business objectives and identifying opportunities to use off-the-shelf AI tools.
• Lead implementation of AI-enhanced features like smart search, personalization, intelligent workflows, or content generation using existing AI platforms and APIs.
• Drive projects from concept to launch: define requirements, prioritize trade-offs, and manage execution; partner with engineers and analysts to build MVPs and iterate based on performance and feedback.
• Translate AI capabilities into business language and ensure internal stakeholders understand use cases, limitations, and risks; work closely with data, engineering, marketing, and customer-facing teams.
• Own experimentation strategy (A/B tests, user studies, feedback loops) to assess impact and refine AI-powered features; monitor usage patterns and improve AI performance metrics.
• Ensure solutions adhere to privacy and ethical standards and advocate for explainability, user trust, and fairness in application.

Senior Product Manager, AI

Data Analyst

• Ensure the accuracy, completeness, and reliability of financial reporting using data analysis and quality control
• Drive initiatives to improve accuracy and consistency of financial reports through data validation and reconciliation
• Collaborate with Finance, Engineering, Data, and Operations to investigate and resolve data discrepancies and act as point of contact for system integrity
• Implement and maintain system-driven controls and support internal and external audits
• Support integration of NetSuite with other internal and external systems
• Support automation of financial accounting and reporting processes and contribute to system controls and documentation
• Drive operational efficiency by supporting implementation of new solutions, including AI-enabled ones
• Act as change ambassador educating and empowering finance teams on system functionalities, process improvements and best practices
• Partner with Product Managers to support QC and rollout of new system solutions
• Assist with end-to-end documentation of key processes to promote accountability and compliance

Finance Data Analyst

Financial Planning and Analysis

• Ensure accuracy, completeness, and reliability of financial reporting through data analysis and quality control.
• Lead initiatives to improve the accuracy and consistency of financial reports via robust data validation and reconciliation processes.
• Collaborate with Finance, Engineering, Data, and Operations teams to investigate and resolve data discrepancies and act as point of contact for system integrity issues.
• Implement and maintain system-driven controls to safeguard financial data and support audits.
• Support integration of NetSuite with other internal and external systems.
• Support automation of financial accounting and reporting processes and contribute to ongoing projects, including AI-enabled solutions.
• Drive operational efficiency by supporting the implementation of new solutions, process documentation, and system controls.
• Act as a change ambassador by educating and empowering finance teams on system functionalities, process improvements and best practices.
• Work closely with Product Managers to support QC and rollout of new system solutions and assist with end-to-end documentation of key processes.

Assistant Manager, Finance System and Automation

• Manage and grow relationships with ad sales clients and OC merchants, ensuring strong account coverage and client satisfaction.
• Support global and regional brand accounts newly transitioned into Thailand.
• Drive merchant acquisition and ad sales opportunities to expand ShopBack’s portfolio.
• Execute online projects such as Facebook applications, website campaigns, and pax sales (excluding offline projects like booths or events).
• Collaborate with internal teams to deliver data-driven, impactful campaigns for merchants.
• Take initiative to identify growth opportunities and work independently to drive results.
• Play a key role in driving ShopBack’s growth in Thailand by managing top-tier accounts and expanding the ad sales portfolio; gain hands-on exposure to global brands and build skills in e-commerce and AI tools.

Business Development Manager

• Drive initiatives to improve the accuracy and consistency of financial reports through robust data validation and reconciliation processes.
• Collaborate with Finance and Engineering teams to investigate and resolve data discrepancies, acting as a key point of contact for system integrity issues.
• Implement and maintain system-driven controls to safeguard financial data, and support internal and external audits.
• Support the integration of NetSuite with other internal and external systems.
• Support the automation of financial accounting and reporting processes by contributing to ongoing projects.
• Contribute to improving the degree of accuracy of Finance data through system controls and process documentation.
• Drive operational efficiency by supporting the implementation of new solutions, including AI-enabled ones.
• Act as a key partner to internal stakeholders, providing essential technical expertise and bridging gaps between different departments.
• Work closely with Product Managers to support QC and rollout of new system solutions.
• Promote a culture of accountability and compliance by assisting with the end-to-end documentation of key processes.

• Act as ShopBack’s on-ground ambassador, ensuring merchants feel confident and supported in adopting our digital payment and loyalty solutions.
• Distribute and set up POSMs (point-of-sale materials) as part of enabling a seamless customer journey.
• Conduct in-person merchant education and training sessions, helping them maximize the use of ShopBack tools for their business growth.
• Support execution of on-ground campaigns and projects that contribute to user acquisition, retention, and merchant satisfaction.
• Serve as a first line of support for merchant questions, feedback, and troubleshooting, ensuring issues are resolved or escalated effectively.
• Collect and document merchant information, including storefront images, POSMs, and training progress.
• Gather merchant insights and share structured feedback with internal teams to continuously improve our solutions.
• Uphold ShopBack’s values by delivering a consistent, professional, and positive partner experience.
• Perform other ad-hoc duties as assigned by the supervisor to support ongoing business needs.

Ground Operations – Contract

Backend Engineer

• Lead and deliver large-scale projects and mentor engineering teams
• Contribute to ideation, technical design, implementation, and testing of product features
• Produce high-quality software following good architecture and design principles that are scalable
• Design and deliver clean APIs to drive interactions between client applications and backend services
• Collaborate with product, data, and design teams to define the ShopBack experience
• Analyze requirements, propose solutions, and explain trade-offs
• Build scalable and operable platforms serving eCommerce traffic and deliver world-class product experience

Software Engineer, Backend

• Utilize machine learning to enhance ShopBack products and improve shopping experience for users and merchants (recommendations, personalization, risk, fraud detection, search, etc.)
• Be a subject matter expert in a specific ML domain while understanding product and user challenges
• Navigate and resolve ambiguous problem definitions effectively with or without dedicated Product Manager support
• Understand critical business and product metrics and apply appropriate tools and technologies to positively influence those metrics
• Foster a fast-paced, high-iteration experimental culture to test and refine solutions quickly
• Work effectively with cross-functional partners and stakeholders to set and achieve optimal outcomes
• Stay curious and explore the latest technologies in the industry

Software Engineer - Machine Learning

Product Marketing

• Support GTM initiatives: Assist in planning and executing product launches and campaigns, ensuring smooth coordination across markets.
• Test and learn fast: Run experiments on messaging, positioning, and engagement tactics — measure outcomes and apply learnings quickly.
• Craft communications: Develop content and materials that bring product features and campaigns to life for users and merchants.
• Analyze performance: Track adoption, engagement, and campaign KPIs, generating insights that inform ongoing strategies.
• Collaborate cross-functionally: Work with Product, Marketing, and Local Market teams to align product capabilities with user needs.
• Contribute ideas: Share fresh perspectives, backed by data, to improve product positioning and storytelling.
• Shape product stories and drive adoption across diverse markets; work closely with regional stakeholders to test messaging, analyze results, and iterate quickly.

Regional Product Marketing Associate

SDET

• Develop automated test frameworks, scripts, and tools; create test cases; and manage manual test processes to ensure software quality.
• Ensure product quality via automation and manual tests, manage test execution, and organize quality tracking & reporting throughout the software development lifecycle.
• Evaluate product requirements, define testing strategies, manage test plans/cases to ensure robust coverage, and identify test automation opportunities early in development.
• Improve and integrate automated tests into the CI/CD pipeline to enable continuous testing and faster feedback loops.
• Prepare and set up test environments including data generation, validation, and the development of testing tools.
• Collaborate with cross-functional teams including developers, product managers, QA, tech support, and customer service to ensure software meets the highest standards of quality, and streamline the workflow with automation.

Software Engineer in Test, SDET

Customer Success Manager

• Develop, execute and coordinate effective CRM campaigns
• Create and build html email marketing campaigns on CRM platform
• Create in-app, SMS, app push marketing campaigns on CRM platform
• Engage and collaborate effectively with local marketing teams and cross functional teams (Operations, Customer Service, Data, Product Marketing, Engineering) to ensure you design and execute effective customer journeys across all CRM channels.
• Contribute to process improvement by flagging potential issues or enhancement opportunities.
• Keep abreast of industry and competitive CRM trends to identify and develop innovative and effective marketing campaigns.
• Support the regional team as a 6-month contract role.

CRM Coordinator

Growth Marketing

• Champion performance marketing in New Zealand, scaling acquisition across multiple channels with the support of our in-house marketing tech and performance media team
• Lead paid social content strategy - generate and test ideas, brief graphic designers/creators, and optimise to maximise efficiency and conversion
• Run a continuous test-measure-learn process across creatives, targeting, and landing experiences
• Champion pilots across new channels & platforms targeted at customer acquisition, building efficient and scalable growth engines
• Stay ahead of industry and platform shifts, making sure ShopBack is always pushing boundaries
• Own high-impact campaigns & our Refer-a-Friend programme to drive user growth, collaborating closely with the ANZ Campaigns & CRM team
• Build and manage select influencer partnerships that amplify our paid efforts
• Explore and activate other partnership opportunities to support acquisition at efficient unit economics
• Take ownership of the NZ acquisition marketing budget, ensuring resources are allocated efficiently for maximum impact
• Monitor performance in detail and translate insights into better strategies

Growth Marketing Manager

Our Journey
ShopBack began in 2014 as a late-night spark of inspiration between Henry and Joel — not just to build a Cashback platform, but to reimagine how brands and consumers connect. As former advertisers, they understood the limitations of traditional marketing, and saw an opportunity to deliver more value on both sides. That idea quickly turned into action, with the first prototype built during a 24-hour sprint. Today, ShopBack serves over 50 million users across 13 markets, partners with 20,000+ merchants, and powers over half a million transactions daily. We're building The World’s Most Rewarding Way to Shop — and looking for bold, driven individuals to join us.


In the CRM team at ShopBack, you’ll embark on a journey of having the liberty to manage relationships with our customers through our CRM system. You are invited to always be curious and constantly choose to pave new roads. You'll join the regional team, working collaboratively with local marketing teams to develop and implement top-notch CRM strategies to effectively connect with our customers and maintain their ongoing engagement.

Regional CRM Associate

• Own business metrics and create reports/dashboards to measure and monitor defined metrics for stakeholders
• Build models to validate or invalidate correlations between actions and business performance
• Understand ShopBack’s data ecosystems and evangelise data usage and self-service analytics
• Partner with stakeholders to support business decisions and generate actionable insights
• Work impacts millions of shoppers across ShopBack markets

Content Marketing Executive

Senior Business Development Manager – CPG

Senior Marketing Operations Associate – Shift Hours

Marketing Intern

Campaign Marketing Manager

Social Media Associate

Senior Software Engineer, Frontend

Sales Operations Intern

Senior Product Designer

Senior Software Engineer, Machine Learning

Senior Product Manager

Senior Product Manager, AI

Finance Data Analyst

Assistant Manager, Finance System and Automation

Business Development Manager

Finance Data Analyst

Ground Operations – Contract

Software Engineer, Backend

Software Engineer - Machine Learning

Regional Product Marketing Associate

Software Engineer in Test, SDET

CRM Coordinator

Growth Marketing Manager

Regional CRM Associate

Data Analyst Intern