Seer Interactive

SEO Marketing

• Lead organic strategy for a portfolio of clients, building annual and quarterly roadmaps that account for both traditional SEO performance and Generative Engine Optimization (GEO) visibility across AI-driven search environments.
• Serve as the primary point of contact for clients, guiding strategic conversations around organic growth, AI Overviews, LLM-powered discovery tools, and how evolving search behavior impacts brand visibility and competitive positioning.
• Conduct in-depth content gap analyses, competitive research, keyword strategy, and SERP landscape analysis including evaluating how client content surfaces within traditional Search, AI-generated results and other generative search experiences.
• Translate performance data from GA4, Adobe, and Search Console into clear, actionable insights, connecting ranking shifts, traffic trends, SERP feature changes, and generative visibility signals back to client goals.
• Strengthen technical foundations such as site architecture, internal linking, and structured data to improve crawlability, entity clarity, and overall discoverability across both traditional search engines and generative platforms.
• Leverage tools like ChatGPT, Gemini, Claude, Perplexity, and automation platforms (Zapier, APIs) to accelerate research, synthesize insights, and support scalable SEO and GEO workflows.
• Test, refine, and document AI-driven workflows and GEO experiments that enhance strategic thinking, surface new opportunities, and shape Seer’s evolving approach to modern organic visibility.

SEO, GEO Manager

Marketing

• Help prepare presentations and webinars
• Edit video clips for social and YouTube using Descript or equivalent
• Use AI tools to analyze content performance and identify experimentation opportunities
• Use Canva, Figma, or similar tools to create and edit graphics for blogs, social media, and events
• Format, schedule, and publish blog posts in line with brand standards
• Refresh and update website elements (bios, CTAs, event landing pages) on a regular cadence
• Support email nurture execution
• Design and support slides for speaking sessions, webinars, and client-facing presentations
• Build landing pages and creative assets for webinars and events
• Support workflows and distribution for campaigns and post-event materials
• Help run social media campaigns (posting, scheduling, testing)
• Support marketing tests and experiments

SEO, GEO Manager

Marketing Coordinator