Principal Product Marketing, Measurement
TransUnion
Senior Product Marketing Manager
Savvy Wealth
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $155,000 - $185,000 per year
Job Level
Senior
About the role
- Develop and own the core messaging and positioning for the Savvy Wealth platform, targeting prospective financial advisors.
- Translate complex investment strategies into clear, advisor- and client-ready messaging and narratives.
- Build go-to-market strategies to advisors and their clients that establish Savvy Wealth Investment Management as a leader in advisor-focused solutions.
- Lead the GTM strategy and launch for new service lines, including tax, estate planning, and our broker-dealer offering.
- Partner with cross-functional teams to develop sales enablement resources (decks, one-pagers, battle cards, messaging docs).
- Create scalable content and GTM frameworks to support future product launches across all business lines.
- Lead key launch moments that build Savvy’s credibility in the investment management space.
Requirements
- 6+ years of product marketing experience, with a strong background in B2B SaaS or technology platforms.
- A proven track record of developing positioning, messaging, and go-to-market strategies for new products that drive adoption.
- Ability to distill complex concepts, whether technology features or financial products, into clear, compelling narratives.
- Demonstrated expertise in building a sales enablement function, creating tools (pitch decks, battle cards) that sales teams love to use.
- Excellent cross-functional leadership skills, with experience working with product, sales, and client success teams.
- Exceptional written and verbal communication skills.
Benefits
- Competitive salary and equity package
- Unlimited PTO + paid company holidays
- Access to holistic medical, dental, and vision plans
- Company 401(k), Commuter, and HSA/FSA plans
- NYC office in the heart of Manhattan
- Lunch and snacks provided in the office
- Access to virtual mental health care (Spring Health), vision related benefits (XP Health), and health concierge (Rightway) to help you find the right care
- Access to counseling for stress management, dependent care, nutrition, fitness, legal, and financial issues (Guardian WorkLifeMatters EAP)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketinggo-to-market strategiessales enablementmessaging developmentcontent creationinvestment strategiesB2B SaaStechnology platformsnarrative developmentproduct launch
Soft skills
cross-functional leadershipwritten communicationverbal communicationcollaborationstrategic thinkingproblem-solvingcreativityadaptabilitypersuasionanalytical skills
