Senior Product Marketing Manager
Laurel
Associate Ads Product Marketing Manager
Netflix
full-time
Posted on:
Location Type: Hybrid
Location: Los Angeles • California, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $70,000 - $245,000 per year
Job Level
JuniorMid-Level
About the role
- Play a supportive role to Managers on GTM launch work and other project work
- Drive individual projects forward with support from a Manager on the team
- Support the definition and development of go-to-market efforts across new ad product solutions, enhance existing offerings in close partnership with cross-functional stakeholders (product commercialization, ad product, research, sales, UX, measurement, policy, etc)
- Be a trusted partner to both the product and sales teams, and work closely with your team members in driving projects forward
- Support the team in identifying and executing marketing needs to support ad products in each region for UCAN, with extension to EMEA, APAC and LATAM
- Collaborate and assist in creating materials, demos, assets, etc that bring solutions to life in a succinct and exciting way
- Collaborate cross-functionally (Comms, Ad Product, Marketing) to ensure a consistent ads narrative
- Collaborate with Research teams to include audience and industry insights that can inform the development of new ad solution offerings and their positioning in market
Requirements
- 3-5+ years experience in product marketing within the digital advertising and/or B2B Advertising space, and total of 5-7 years overall experience
- Experience in partnering cross-functionally on bringing products to market in the advertising/B2B space
- Strong ability to communicate and ability to project manage independently
- Ability to partner with technical teams like Product, legal, policy and comms/ and other marketing team members on projects including product launch moments
- Excellent communication and storytelling skills, with comfort in understanding research data
- Ability to collaborate in an environment that values team culture and inclusiveness
- Excel at teamwork and have an ability to execute on near-term business priorities while simultaneously with building a long-term strategy for ad product marketing
- Strong project management, planning, and organizational skills, including the ability to handle multiple projects simultaneously and to deliver work under tight timelines
- High-level understanding of product growth and developing strategic roadmaps
- A strong attention to detail and eye towards using the 80/20 rule to address problems
- Knowledge of the ad-supported streaming space and and ad tech ecosystem
- Programmatic experience a plus
Benefits
- Health Plans
- Mental Health support
- 401(k) Retirement Plan with employer match
- Stock Option Program
- Disability Programs
- Health Savings and Flexible Spending Accounts
- Family-forming benefits
- Life and Serious Injury Benefits
- Paid leave of absence programs
- Full-time hourly employees accrue 35 days annually for paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingproject managementstrategic roadmapsad product solutionsprogrammatic advertisingdigital advertisingB2B advertisingresearch data analysismarketing executionaudience insights
Soft skills
communicationstorytellingteamworkcollaborationorganizational skillsattention to detailindependent project managementinclusivenessplanningproblem-solving
