Ecommerce

• Own the eCommerce campaign calendar, ensuring all onsite activity aligns with broader marketing plans and brand initiatives.
• Manage product uploads, landing pages, banners, and content updates across Shopify Plus.
• Drive conversion rate optimisation (CRO) through regular audits to identify and fix leakage points across key customer journeys.
• Optimise site UX to reduce hesitation, friction, and bounce—enhancing navigation, layout, and checkout performance in collaboration with design/dev teams.
• Plan and execute A/B testing for key pages and user flows, iterating on offers, messaging, and pricing strategy to boost performance.
• Monitor and report on key eCommerce KPIs (conversion rate, AOV, traffic, revenue) and use insights to guide data-driven decisions.
• Maximise ROI from existing traffic through targeted user journeys, improved segmentation, and high-performing landing pages.
• Work closely with the performance marketing team to align landing pages with ads and ensure traffic from paid, organic, and email converts effectively.
• Develop, launch, and optimise email marketing campaigns, including newsletters, retargeting flows, and loyalty nurturing via Klaviyo.
• Use platforms like Google Analytics, Shopify Plus, and Klaviyo to uncover actionable insights and performance trends.
• Partner with creative and social teams to ensure consistent brand storytelling across all digital touchpoints.

Junior Ecommerce Manager

eCommerce Trading Specialist – 6 month FTC

E-Commerce Marketing Manager

Principal Ecommerce Lead

Senior Product Manager, eCommerce