RR46 Family of Companies

Account Manager

• Act as the primary strategic point of contact for cattle-focused animal health clients
• Develop a deep understanding of the client’s business, market challenges (e.g., BRD trends, parasite control, sustainability), and competitive landscape
• Build long-term partnerships based on trust, transparency, and consistent value delivery
• Demonstrated success playing a client-facing, strategic role responsible for leading integrated campaigns across earned, owned and paid channels on behalf of our clients
• Provide strategic counsel, manage complex stakeholder relationships, anticipate needs and offer recommendations that elevate thinking
• Identify untapped opportunities within your existing portfolio to expand our service offerings
• Proactively propose strategic initiatives that align with the client’s long-term business goals
• Turn successful campaigns into case studies that drive further investment and brand expansion
• Work collaboratively with the AdFarm team, across disciplines, to manage the development of integrated communications plans to be laid out no matter how big or small the project/campaign
• Act as the day‑to‑day client contact, ensuring seamless communication between clients and internal teams
• Manage large-scale project budgets with precision, ensuring profitability for the agency and ROI for the client
• Negotiate and manage third-party vendor contracts related to cattle industry events, research, or production
• Foster a positive, solution-oriented and collaborative culture
• Continuously stay on top of industry news, issues, technologies and opportunities
• Participate in industry events, as needed
• Manage budgets, forecasting, billing, scopes, and financial tracking alongside project management teams

Senior Account Manager

Technical Project Manager

• Responsible for planning, execution, and delivery of digital marketing projects
• Act as the central point of contact between AdFarm and Partners
• Manage, train and mentor the Project team
• Conduct thorough reviews and testing of digital assets
• Manage the delivery process to ensure timely and accurate deployment
• Create, lead, and manage digital project estimates and statements of work
• Build and monitor key parameters (budget, scope, resources, risk, schedule)
• Stay up to date with digital project management trends

Digital Project Manager

Content Manager

• Trends Execution
• Analysis & Recommendations
• Strategy Collaboration
• Mastery and ability to train on agency content software (social publishing and monitoring, AI tools, Canva/basic graphics)
• Implement and oversee integrated approach to content strategy – from matrix development to templates, best practices, process flow of publishing cycle
• Create and maintain content style guides, tone and voice
• Collaborate with content analysts and account management to ensure overall performance and ROI
• Deliver senior-level content support to clients
• Excellent presentation skills and ability to train clients and internal teams on content principles
• Strong desire for constant education on new formats and trends
• Work with an integrated team of marketing professionals to achieve client communication objectives
• Monitor key industry issues and develop, manage and measure campaigns that support the continued growth of the account
• Participate and provide ideas and support to other AdFarm divisions
• Participate in industry events and cultivate relationships with the community and consumers
• Effectively communicate the organization’s message and products
• Bring energy, determination, and drive to AdFarm’s content strategy to produce strong, result-oriented initiatives
• Adhere to AdFarm values in all professional activities
• Other ad-hoc and special projects as requested

Senior Account Manager

Digital Project Manager

Content Strategist