Rockbot

Solutions Engineer

• Own the Technical Sales Narrative
• Partner with Account Executives to qualify, scope, solution, and close mid-market and enterprise opportunities, serving as the technical lead throughout the sales cycle
• Translate technical complexity into clear business value, helping prospects understand how Rockbot fits into their operational and infrastructure environments
• Drive Technical Discovery and Solutioning
• Lead technical discovery conversations to understand customer infrastructure, AV environments, networking requirements, deployment considerations, and third-party integrations
• Design solution configurations that fit the customer’s operational reality (venue type, hardware footprint, content workflows, analytics needs)
• Identify, scope, and document integrations across POS, CMS, loyalty, AV, networking, and customer technology ecosystems
• Explain deployment considerations, hardware requirements, and system interoperability to both technical and executive stakeholders
• Support the Deal Process
• Own the technical sections of RFP responses, security questionnaires, and SOW inputs
• Build and maintain a library of demo environments, technical one-pagers, and integration guides
• Conduct proof-of-concept deployments and trials where needed
• Work closely with Customer Success and Product to ensure deals are scoped correctly and set up for successful onboarding
• Be the Internal Expert
• Support the sales process as the subject matter expert in both the Rockbot software platform and the integration into the customer environment.
• Act as the technical authority throughout the sales process, advising both customers and internal teams on platform capabilities, integrations, and deployment strategy
• Stay current on Rockbot’s product roadmap and represent the voice of prospects internally
• Surface recurring technical objections and blockers to Product and Engineering
• Contribute to enablement materials so AEs can handle first-level technical questions independently
• What Success Looks Like
• First 90 Days: Ramp & Build Credibility
• Complete Rockbot certification across Music, TV, Signage, and Advertising
• Independently deliver at least three (3) technical demos
• Build or improve demo environments and technical content libraries (RFPs, security responses, integration guides)
• Establish strong partnerships with AEs
• Become a trusted first-line technical resource during the sales process
• First 120 Days: Own Technical Execution
• Independently lead technical discovery, demos, and solution design for active opportunities
• Own technical portions of RFPs, security reviews, and SOW inputs
• Deliver ten (10) total demos tailored to customer environments and stakeholder needs
• Support pilots, proof-of-concepts, and integration scoping where needed
• Contribute enablement tools and technical guidance that improve AE self-sufficiency
• First 180 Days — Drive Scale & Revenue Impact
• Operate as a technical partner on complex and enterprise deals
• Influence improved win rates, deal velocity, and implementation readiness through accurate scoping and solution design
• Maintain scalable demo, RFP, and technical documentation systems
• Manage and when appropriate, surface recurring objections, integration gaps, and market feedback to Product and Engineering
• Act as a strategic cross-functional resource supporting Sales, Customer Success, and Product teams

IT Support

• Own escalated Tier 2 technical cases across networking, firewall configuration, hardware troubleshooting, player setup, connectivity failures, and platform-level issues
• Diagnose root cause through systematic troubleshooting and isolation techniques in complex customer environments
• Escalate issues to Product and Engineering with clear reproduction steps, technical context, impact assessment, and supporting data
• Identify recurring hardware or platform failure patterns and proactively surface trends and recommendations
• Maintain clear, proactive communication with customers and internal stakeholders on status, timelines, and resolution paths
• Meet SLA commitments for escalated tickets while proactively identifying and escalating risks
• Participate in on-call rotation and provide occasional after-hours or weekend coverage for enterprise escalations
• Serve as a technical resource for enterprise and high-touch accounts with complex or customized environments
• Support pilot and trial customers through technical validation, troubleshooting, and implementation guidance
• Partner on the rollout, optimization, and administration of Zendesk AI Co-Pilot and related support tooling
• Improve workflows related to intelligent triage, agent assist, automation, self-service, and support data hygiene
• Build and maintain internal troubleshooting guides, escalation procedures, and operational playbooks
• Author and improve Help Center content focused on high-volume technical issues
• Analyze escalation trends, technical themes, and failure patterns to identify product and operational improvement opportunities.

Network IT Specialist

Growth Marketing

• Lead and evolve Rockbot’s growth marketing function with a focus on qualified pipeline, customer acquisition, and measurable business impact.
• Build scalable growth systems that drive pipeline, acquisition, and marketing contribution to revenue
• Establish repeatable operating and measurement practices that support long-term growth
• Balance near-term demand generation with durable growth investments
• Own digital lead generation across paid search, paid social, display, retargeting, and emerging acquisition channels
• Drive qualified pipeline and customer acquisition through scalable, measurable demand generation programs
• Optimize performance across Google, Bing, LinkedIn, Reddit, and evolving AI-powered discovery channels
• Continuously evaluate channel performance and allocate spend based on measurable return
• Design differentiated growth motions aligned to customer segments and buying behavior.
• Build distinct growth strategies for SMB, enterprise, and strategic account motions
• Support both high-velocity conversion and longer, multi-touch sales cycles
• Partner with Sales on account-based engagement and pipeline acceleration.
• Help modernize how marketing work gets done.
• Evaluate and implement AI-powered growth marketing tools
• Build AI-enabled workflows that improve speed, efficiency, and campaign performance
• Experiment with orchestration layers, automation, and emerging AI workflows
• Establish repeatable operating practices that make adoption practical and measurable.
• Ensure tooling and data support smarter decision-making and scalable execution
• Identify opportunities to improve efficiency and effectiveness across the stack.
• Build programs that improve progression, conversion, and engagement
• Support future referral, advocacy, and expansion opportunities
• Strengthen marketing’s contribution beyond acquisition alone.
• Build testing and optimization practices that accelerate learning and improve outcomes
• Adjust channel strategy and investment based on performance and market signals
• Use experimentation and funnel insight to guide decision-making.
• Own external partner strategy and execution across agencies, vendors, and emerging technology or service providers, ensuring accountability, performance, and measurable business impact.
• Partner cross-functionally to improve digital conversion performance.
• Support CRO, testing, and website performance initiatives.
• Improve user journeys and conversion paths.
• Increase testing velocity and digital effectiveness.

Director of Growth Marketing

Manager

• Own yield strategy and fill analysis across Rockbot's advertising inventory, balancing campaigns, CPM performance, and partner goals.
• Monitor impression delivery, pacing, and budget utilization across programmatic and direct campaigns.
• Identify key areas for supply optimization, delivering vertical, regional, and seasonal insights to the programmatic and direct sales teams.
• Forecast new revenue opportunities through supply data analysis, focusing on venue and vertical growth and expansion.
• Develop and maintain dashboards and reporting systems that surface revenue trends, anomalies, and growth opportunities — leveraging AI-assisted tools to accelerate insight generation and anomaly detection.
• Leverage LLMs and generative AI to streamline operational workflows, synthesize performance data, and surface actionable recommendations faster.
• Apply AI-driven approaches to pricing optimization and yield modeling, helping Rockbot stay ahead of demand patterns and market shifts.
• Partner with Product and Engineering to evaluate ad serving logic, targeting performance, and delivery efficiency.
• Audit and refine transparency and compliance files (ads.txt, sellers.json, s-chain) to ensure monetization integrity.
• Support pricing strategy, packaging, and forecasting for new advertising products and launches.
• Identify operational bottlenecks and implement process improvements — including AI-enabled automation — that drive scalable yield performance.
• Collaborate across commercial and technical teams to ensure advertising execution aligns with broader business goals.

Solutions Engineer

Network IT Specialist

Director of Growth Marketing

Manager, Advertising & Supply Strategy