re-tool

Brand Designer, Growth

re-tool

full-time

Posted on:

Origin:  • 🇺🇸 United States

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Salary

💰 $63,800 - $140,000 per year

Job Level

Mid-LevelSenior

About the role

  • Retool's visual identity is in its infancy with potential to expand and grow in how it applies to various aspects of the business. As a brand designer you will play a key role in helping explore and define future looks. You’ll advocate for brand systems while still finding opportunities to break out and explore new territories, iterating through conceptual approaches for a brand that stands out in a sea of generic SaaS businesses. We’re not interested in playing it safe—we want to win hearts and minds of software developers.
  • In this role, you’ll partner with marketing to produce work across email marketing, events, landing page, social media, paid digital advertising, slide decks, reports, whitepapers, one-pagers, field marketing.
  • Extend and translate established brand systems into production-ready assets for strategic marketing initiatives.
  • Help explore and maintain a flexible brand system for Retool that scales.
  • Collaborate with the brand team to establish how Retool’s visual identity is strategically expressed across all experiences.
  • Act as a champion for the brand and how design is applied globally.
  • Present your work to cross-functional partners, understand their needs and translate them into design solutions.
  • Design through iteration, experimentation and learned user behaviors.
  • Ensure consistency in brand work across all marketing channels while seeking opportunities to experiment and grow the capabilities of our visual system.
  • Be an active participant in design at Retool, providing thoughtful feedback across design and product teams in critiques, reviews, and more.

Requirements

  • Minimum of 4 years of experience in visual design in an in-house or agency setting
  • Experience and understanding of the formal elements of graphic design—including typography, color, layout, and composition with basic proficiency in Figma
  • Passion for branding, demonstrable through a portfolio of strong work in a variety of contexts and execution with a focus on brand systems
  • Experience working with motion designers to conceptualize animated visualizations as a part of a brand system–individual motion experience is a plus
  • Strong communication skills and the ability to collaborate effectively
  • A curiosity to stay educated on the latest design technologies and techniques, tempered by a desire to establish an original, opinionated style—not follow trends
  • Experience collaborating with design, marketing and business partners to translate project needs, audience insights, and constraints into informed design decisions
  • An ability to balance many simultaneous projects, independently prioritize work based on project objectives and business goals, and thrive in a fast-paced, high-growth startup environment
  • Proactively seeks out feedback and highlights challenges and opportunities with their task