PSI CRO AG

Marketing Director

PSI CRO AG

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Lead

About the role

  • Builds, develops, and mentors Marketing team
  • Participates in department resource allocation, workload evaluation, and utilization
  • Participates in performance evaluation, facilitation of professional development and career advancement of Marketing staff
  • Leads various marketing activities, including market research, content management, lead generation, brand management, customer engagement, advertising, digital marketing, and public relations
  • Selects marketing vendors and oversees their performance
  • Co-develops marketing strategies, encompassing both external marketing and internal communications
  • Implements brand positioning, messaging, and visual identity across all channels
  • Oversees various PSI events, including conferences
  • Oversees lead generation programs
  • Oversees promotion of PSI content
  • Oversees digital marketing initiatives, including website optimization, SEO/SEM, email marketing, and social media
  • Contributes to market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.

Requirements

  • Bachelor’s degree required; MBA or Master’s preferred
  • Experience in life sciences, ideally in a CRO or clinical trials environment; strong understanding of clinical research processes
  • Proven track record in PR, branding, and raising company visibility across global markets and industry events
  • Minimum 7 years of digital marketing leadership experience and at least 5 years of B2B marketing experience, including strategy development and execution
  • Demonstrated success in managing teams, delivering projects on time, and building marketing processes in a fast-paced, evolving environment
  • Experience working in a global, cross-regional context with the ability to collaborate effectively across cultures and time zones
  • Strong strategic mindset - able to define marketing priorities, measure impact, and partner with business development to drive growth
  • Exceptional communication and leadership skills, with empathy and the ability to inspire trust and engagement across teams.
Benefits
  • All your information will be kept confidential according to EEO guidelines.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketingSEOSEMcontent managementlead generationbrand managementmarket researchadvertisingcustomer engagementemail marketing
Soft skills
leadershipcommunicationstrategic mindsetteam managementcollaborationempathytrust buildingproject deliveryadaptabilityinspiration
Certifications
Bachelor’s degreeMBAMaster’s degree
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