Analyst, Product Growth Strategy
Salesforce
CloudOracleSFDCSQLTableau
Onboarding Marketing Lead
PNC
full-time
Posted on:
Location Type: Hybrid
Location: Pittsburgh • Illinois, Ohio, Pennsylvania, Texas, Virginia • 🇺🇸 United States
Visit company websiteSalary
💰 $76,500 - $124,200 per year
Job Level
Senior
About the role
- Supports the development and prioritization of business and marketing objectives, development of value propositions and target segments leveraging competitive intelligence and insights to drive growth strategies
- Contributes to thought leadership and builds consensus among partners
- Adapts to and optimizes for a changing business environment
- Effective storytelling: ability to influence others to align with proposed our growth strategy, economic optimization, and acquisition levers through written and verbal communication
- Translates desired business outcomes into marketing strategy and executes marketing programs/initiatives that may include advertising, sales content and internal communications
- Ensures data collected is synthesized and leveraged effectively to provide appropriate business intelligence
- Influences the budget while ensuring all operating activities are optimized and delivered within the established budget framework
- Implements and oversees activities including coordination with legal, compliance, finance, risk and other key partners
- Leads partnership with agencies, third parties and internal business partners to coordinate development and execution of programs/initiatives
- Acts as a point of contact with product and digital teams to coordinate strategy and development
- Makes decisions to ensure the business programs/initiatives and customer expectations are being met
Requirements
- 5+ years of industry-relevant experience
- A fungible skill set, with the ability to nimbly flex support based on the highest priority needs
- Possesses a genuine passion for marketing and curiosity for industry trends
- Creative, innovative thinker who is comfortable implementing new ways of working
- “Owner mentality,” with desire to cut through clutter and deliver results in white space opportunities, proven track record of building a path where one has not been set before
- Demonstrates strong written and oral communication skills, including the ability to influence partners and drive cross-functional alignment
- Strong organizational skills and attention to detail to ensure the timely and efficient delivery of marketing programs and campaigns
- Maintain a proactive, creative, and innovative mindset to continually improve and optimize our marketing efforts
- Has experience delivering high impact strategic analysis to drive business decisions
Benefits
- medical/prescription drug coverage (with a Health Savings Account feature)
- dental and vision options
- employee and spouse/child life insurance
- short and long-term disability protection
- 401(k) with PNC match
- pension and stock purchase plans
- dependent care reimbursement account
- back-up child/elder care
- adoption, surrogacy, and doula reimbursement
- educational assistance, including select programs fully paid
- a robust wellness program with financial incentives
- maternity and/or parental leave
- up to 11 paid holidays each year
- 8 occasional absence days each year, unless otherwise required by law
- between 15 to 25 vacation days each year, depending on career level; and years of service
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Soft skills
effective storytellinginfluencewritten communicationverbal communicationorganizational skillsattention to detailcreative thinkinginnovative thinkingcross-functional alignmentproactive mindset
