Oversee and optimize ad operations, ensuring seamless execution of video and display campaigns across a diverse range of publishers using ad servers like CM360.
Lead strategy and execution for programmatic media buys across demand-side platforms like The Trade Desk and StackAdapt.
Develop and implement a data-driven approach to campaign performance; analyze trends, optimize budget allocations, and guide external teams on pacing, audience saturation, and KPI performance.
Cultivate high-level partnerships with OTT providers and media vendors; identify emerging opportunities and negotiate premium inventory placements for clients.
Drive innovation and best practices across the digital advertising team by enhancing reporting frameworks, spearheading training initiatives, and establishing rigorous quality assurance protocols.
Requirements
Enjoy working in a fast-paced environment that follows the breaking news cycle; some evening and weekend work should be expected.
Maintain a positive, can-do attitude with willingness to go above and beyond assigned responsibilities to learn and grow.
Possess meticulous attention to detail with ability to deliver consistent, error-free work.
Demonstrated ability to hit tight deadlines while juggling multiple requests and projects.
At least 3-6 years of relevant experience in the digital advertising space (minimum 3 years).
Past agency experience is a plus.
Proficient with ad servers like CM360, Google Ads, Meta Ads, X Ads, and DSPs like The Trade Desk and StackAdapt (or demonstrated equivalent experience).
Proficiency in Excel with understanding of basic formulas to deliver error-free, scalable work.
Experience handling $5 million in advertisement spending.