Salary
💰 $204,700 - $341,100 per year
About the role
- Develop and implement comprehensive global strategies and launch readiness for the Lyme business.
- Lead and develop a team of high-performing, engaged direct reports; proactively coaching for performance and career growth, modeling simplicity and Pfizer values, creating an environment with clear accountabilities, recognizing and rewarding performance
- Lead Brand Governance Teams in partnership with GAV, Medical, ICO, EMCO, US. Collaborate with cross-functional teams, including Launch Excellence, CSI, R&D, Regulatory, Public Affairs and Supply to ensure alignment and successful execution of strategic plans.
- Analyze market trends, customer insights, and competitive landscape to identify opportunities and drive growth.
- Lead team through continued evolution and development of global branding platforms (including positioning, messaging, targeting, etc), core content package, and tactical architecture across all relevant customers (HCPs, patients, consumers).
- Monitor and report on the performance of marketing initiatives, adjusting strategies as needed to achieve business objectives.
- Partner with the Adult Vaccines Team to identify opportunities for collaboration and growth and to drive efficiencies across indications
- Partner with CMO and Commercial Offices to operationalize Pfizer marketing Ways of Working at the global, regional and local levels to deliver against brand performance metrics
- Lead asset through all the Launch Excellence milestones.
- Demonstrate an absolute commitment to Pfizer values and adherence to all applicable compliance rules and regulations.
Requirements
- Bachelor's degree in marketing, Business, or a related field; MBA or advanced degree preferred.
- Minimum of 12 years of experience in marketing or commercial within the pharmaceutical or healthcare industry.
- Proven track record of successfully leading and managing marketing teams.
- Strong strategic thinking and analytical skills.
- Excellent communication and interpersonal skills.
- Ability to work effectively in a fast-paced, dynamic environment.
- Diverse leadership experience including in-market and above country/regional scope
- Demonstrated ability to collaborate across different functions and colleagues/groups and to lead by influence to effectively develop and implement strategies
- Global marketing experience (preferred)
- Vaccines experience (preferred)
- Prior launch experience (preferred)
- Availability to travel internationally up to 30% (preferred)