Salary
💰 $150,000 - $170,000 per year
About the role
- We are seeking a data-driven, execution-obsessed Senior Manager of Growth Marketing to own and optimize our performance marketing across Meta, Amazon, and Google.
You’ll be in-platform daily, hands-on with budget allocation, campaign management, creative testing, and performance optimization.
Manage and optimize paid campaigns across Meta (Facebook/Instagram), Google (Search, YouTube, Display), and Amazon (Search).
Execute hands-on media buying, pacing, bid strategies, audience testing, and ad deployment within platforms.
Continuously refine full-funnel strategy to improve CAC, LTV, and ROAS, adapting spend and tactics based on performance.
Partner with creative and lifecycle teams to test and iterate on performance assets that convert.
Run cohort and attribution analyses, and synthesize results into actionable insights.
Work closely with data science, brand, and finance to align growth strategy with business objectives.
Launch new tests, audiences, platforms, and innovations to unlock new sources of scalable growth.
Requirements
- In-Platform Expert: 5+ years of hands-on experience managing paid media within Meta, Google, and Amazon, ideally in DTC, CPG, or subscription brands.
Analytical Thinker: You love data, can navigate attribution nuances, and make strategic decisions based on what the numbers say—not just your gut.
Creative Problem Solver: You’re a builder and optimizer, always looking to improve the system and squeeze out more efficiency.
Relentlessly Hardworking: You thrive in a fast-paced environment, meet tight deadlines, and aren’t afraid to roll up your sleeves.
Results-Oriented: You are laser-focused on outcomes—hitting KPIs, beating forecasts, and scaling what works.
Collaborative and Curious: You play well with others, ask good questions, and bring a growth mindset to every challenge.
AI Fluent: Proactively leverages AI tools to optimize campaign performance, automate workflows, generate creative assets, and accelerate data-driven decision-making across Google and Meta platforms.