Eurofins

Product and Growth Marketing Manager

Eurofins

full-time

Posted on:

Location Type: Remote

Location: Remote • Pennsylvania • 🇺🇸 United States

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Job Level

Mid-LevelSenior

About the role

  • Lead marketing efforts in a fast-evolving and competitive industry.
  • Develop and execute marketing strategies that align with the growth initiatives of the business.
  • Understand the competitive landscape and our unique value propositions.
  • Manage the positioning and messaging of our business, portfolio offering, and value proposition through all content and marketing platforms.
  • Develop and lead integrated marketing campaigns across website, email, short form content, long form content, social media, events, and more.
  • Ideate and develop compelling creatives to push engagement.
  • Leverage core marketing tools to drive client acquisition, engagement, and retention.
  • Manage vendors and agencies to support and accelerate marketing initiatives.
  • Manage and optimize marketing budget.
  • Work cross-functionally with local and global marketing, sales, and technical teams to create impactful marketing materials and monitor pipeline activities.

Requirements

  • Minimum 5-8 Years experience in a Digital Marketing Role
  • B2B Experience
  • Background in the TIC industry or a Technical industry is preferred but not required
  • Strong knowledge in digital marketing and tools (CRM, SEO, SEM, Automation, Analytics, etc.)
  • Lead Generation and Branding
  • Growth & Performance Marketing
  • Product Marketing
  • Content Marketing
  • Ability for up to 15% travel
  • Authorization to work in the United States indefinitely without restriction or sponsorship.
Benefits
  • Excellent full time benefits including comprehensive medical coverage
  • dental, and vision options
  • Life and disability insurance
  • 401(k) with company match
  • Paid vacation and holidays

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
digital marketinglead generationbrandinggrowth marketingperformance marketingproduct marketingcontent marketingSEOSEManalytics
Soft skills
leadershipstrategic thinkingcreativitycollaborationcommunicationvendor managementbudget managementcross-functional teamworkengagementclient retention