Partner Marketing Manager
Würk
Senior Manager, Product Marketing
PayPal
full-time
Posted on:
Origin: • 🇺🇸 United States • California, Illinois
Visit company websiteSalary
💰 $123,500 - $212,850 per year
Job Level
Senior
About the role
- Lead complex projects requiring understanding of BNPL business trends and collaborate with cross-functional teams
- Develop strategies to improve global processes and analyze customer feedback to refine product messaging
- Mentor junior team members and ensure adherence to product marketing best practices
- Influence marketing execution teams to deliver objectives
- Partner with Product, Marketing, and Sales teams to drive product commercial success
- Champion customer needs to ensure products address key pain points and deliver value
- Develop and execute go-to-market plans for new product launches and feature updates
- Build understanding of markets, competitors, and regulatory landscapes to inform strategy
- Collaborate with client-facing teams to gather customer feedback and refine product positioning
- Support launch of new markets and offers by coordinating with global and regional teams
- Lead prioritization and execution of marketing campaigns to increase adoption and market share
- Provide expertise on product capabilities, value propositions, and best use cases
- Monitor product performance metrics and identify opportunities for growth and optimization
- Drive commercial readiness by developing positioning, messaging, and cross-channel launch strategies
Requirements
- Minimum of 12 years of relevant work experience
- Bachelor's degree or equivalent experience
- BNPL marketing experience (preferred)
- Co-marketing experience (preferred)
- Demonstrated experience collaborating effectively with multiple cross-functional teams
- Global acquisition marketing experience
- Deep understanding of all marketing channels: OOH, ATL and BTL direct acquisition channels
- Passion to grow businesses and improve client experience
