B2B Marketing Operations Manager
monday.com
Job Level
Mid-LevelSenior
About the role
- Execute lead generation campaigns across internal and partner channels—social, blogs, podcasts, events, webinars, livestreams, and beyond.
- Develop co-marketing initiatives with major partners to showcase reputation marketing and customer-driven growth.
- Drive brand awareness and engagement within partner user groups and online communities.
- Manage launches of new integrations, partner programs, and ecosystem campaigns.
- Equip partner relationship managers with communications, training, and enablement content.
- Identify and lead brands’ presence at exhibitions, trade shows, and sponsorship opportunities.
- Set KPIs, track performance, and refine campaigns for greater impact.
- Mentor and grow the partner marketing team, ensuring cross-functional alignment.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field required.
- 5+ years in marketing, including at least 2 years in partner or channel marketing roles.
- 1+ years working in B2B SaaS organizations.
- Hands-on experience across content formats like blogs, email, video, and more.
- Proven expertise in partner/channel marketing (co-marketing, co-selling, partner acquisition) is an asset.
- Skilled in planning and activating events, tradeshows, webinars, and community engagement.
- Excellent project management skills and ability to keep initiatives on track.
- Familiarity with marketing automation, CRMs (e.g., HubSpot, Salesforce), and analytics tools.
- Experience collaborating cross-functionally with marketing, sales, partnerships, and product teams.
- People leadership experience—coaching and supporting team growth is an asset.
- Confident communicator with storytelling skills; data-driven and creative thinker.
- Must be currently located in Canada or LATAM and legally authorized to work there without sponsorship.
