OrthoFi

Full-stack Engineer

• Define and govern architecture standards across the full stack (UI, API, data, infrastructure)
• Establish design patterns, engineering guardrails, and development best practices across teams
• Define software and system architecture for one or more product lines
• Drive tech stack consolidation and evaluate new technologies that enhance business capabilities
• Design robust, scalable software systems that deliver measurable business value
• Create coherent designs across multiple interacting systems and services
• Architect and lead company-wide modularization initiatives
• Define module boundaries, ownership models, and integration interfaces
• Create modularization roadmaps balancing technical risk and business priorities
• Lead large-scale platform upgrades and structural transformations
• Ensure high-quality rollout with minimal defect rates and well-defined failure domains
• Build and maintain a prioritized tech debt roadmap
• Balance long-term architectural health with near-term delivery commitments
• Influence senior leadership on investment and sequencing decisions
• Solve technical challenges that impact multiple products or teams
• Own system-level monitoring, KPIs, and observability strategy
• Define standards for logging, alerting, and reliability benchmarks
• Create supportability and scalability through automation of delivery, testing, and deployment
• Design CI/CD processes and repository architecture to support efficient development
• Define integration standards and cross-system communication patterns
• Ensure clean data flows and reliable system interoperability
• Design cohesive multi-component systems with aligned expectations
• Partner with data teams to support platform-wide data architecture
• Champion adoption of AI-driven solutions across the software development lifecycle
• Guide engineering standards and governance around AI usage at scale
• Integrate AI-driven capabilities such as performance tuning, telemetry analysis, and incident detection
• Collaborate with product and data teams to enable AI-powered platform features
• Set the bar for engineering quality, craftsmanship, and best practices
• Guide teams on architecture decisions and development standards
• Mentor senior engineers and sponsor career growth
• Recruit and develop principal and staff-level engineering talent
• Mediate technical conflicts and drive alignment across teams
• Communicate technical strategy, trade-offs, and risks to executive leadership
• Translate architectural decisions into business impact
• Shape technical narratives and drive cross-organizational alignment
• Navigate complex business constraints and ambiguous environments

Principal Engineer

Account Executive

• Drive top-line revenue growth by consistently meeting or exceeding sales targets within an assigned geographic territory (South/Southeast, including Colorado).
• Own the full sales cycle with a strong emphasis on outbound prospecting, pipeline creation, and closing new logo accounts.
• Effectively manage a mix of outbound and inbound opportunities, building and prioritizing pipeline activity within your territory.
• Engage key decision-makers, including doctors, practice managers, and other team members, guiding them through a value-based sales process and ensuring a smooth transition to the account management team.
• Sell financial outcomes and technology-enabled managed services, clearly connecting OrthoFi’s solutions to revenue growth, cash flow optimization, and operational efficiency.
• Apply a strategic, consultative sales approach to uncover customer needs and align solutions to their business and financial goals.
• Develop and execute territory-specific sales plans to maximize market coverage and performance.
• Accurately forecast monthly sales and track progress against targets using CRM and pipeline reporting tools.
• Deliver compelling sales presentations and demos, both in-person and virtually, tailored to practice owners and important stakeholders.
• Continuously refine messaging and sales strategies by evaluating past performance and providing feedback on materials and positioning.
• Act as a strategic voice of the customer, sharing market and buyer insights with Marketing, Product, and Operations teams.
• Partner closely with onboarding and account management to ensure a seamless, high-quality customer experience.
• Maintain accurate and up-to-date CRM records, including pipeline activity, territory notes, and customer interactions.
• Complete required administrative responsibilities, including travel and expense reporting, in accordance with company policies.

Principal Engineer

Senior Sales Consultant