Optimize

Software Engineer

• Building and ensuring the stability of cross-functional integration
• Identifying, patching and documenting technical problems related to security, system architecture, and integrations
• Maintaining thorough documentation and consolidation of scripts and integrations
• Developing templates, plugins, functions, Dispatcher using Adobe Experience Manager
• Designing and building components, templates, content fragments, and workflows using AEM as a Cloud Service (Sling, CRX, OSGI, OAK, JAVA)

Senior AEM Developer

Business Development Rep

• Develop and execute a strategic business development plan to identify and target new clients across various industries, including software companies, startups, and other technology-focused organizations.
• Build and nurture relationships with C-level executives, hiring managers, and HR leadership to understand their staffing challenges and position Optimize Partners as a trusted partner for talent acquisition solutions.
• Conduct market research and competitive analysis to identify emerging trends, and potential areas for expansion.
• Collaborate with leadership at Optimize Partners, to develop tailored staffing solutions and proposals that align with client objectives.
• Conduct outbound and Inbound sales campaigns, including phone and email outreach to drive new business development for agency contract and full-time direct hire placements.

Staffing Business Development Manager

Sales

• Develop a robust sales and marketing strategy that aligns with the company's growth objectives.
• Lead the sales effort by setting aggressive targets and developing plans to achieve them.
• Drive business development initiatives to generate new leads, close deals and expand our customer base.
• Build and maintain strong relationships with key clients and stakeholders.
• Recruit, train and mentor a high performing sales and marketing team.
• Oversee the creation and execution of marketing campaigns that drive brand awareness, lead generation, and customer engagement.
• Collaborate with product and engineering teams to ensure marketing efforts are aligned with product offerings and capabilities.
• Establish KPIs to measure and report on the effectiveness of the sales and marketing initiatives.

Director, Sales & Marketing

Product Marketing

• Drive business and user growth through creative storytelling
• Launch/manage multi-channel marketing campaigns
• Define, and create messaging for customer segments (B2B)
• Enable sales lead generation with creative materials
• Establish, and lead a small team within product marketing
• Analyze marketing metrics to optimize business outcomes
• Partner with key stakeholders to define product communications

Senior Product Marketing Manager

Recruitment

• Own sourcing strategy and execution for Go-To-Market (GTM) sales positions, including Enterprise Account Executives, Business Development Representatives, and Sales Enablement professionals
• Collaborate with hiring managers and recruiters to understand role requirements, and develop effective sourcing strategies
• Source candidates through various channels and tools, including LinkedIn Recruiter, SeekOut, ATS, personal network, employee referrals, etc.
• Conduct initial candidate screenings via GoogleMeet or Zoom
• Maintain accurate and up-to-date records in the applicant tracking system (ATS)
• Partner with HR and onboarding teams to ensure smooth transitions for new hires
• Track and report sourcing metrics to stakeholders

Senior AEM Developer

Staffing Business Development Manager

Director, Sales & Marketing

Senior Product Marketing Manager

Contract GTM Talent Sourcer